Weekly Wave presented by WaveRez Greg Fisher

With so many options of different marketing channels, it might be quite tricky to figure out, which one can help the most with your watersport business growth. In order to figure this out, you need to decide if you are doing it to increase the number of conversions or raise brand awareness. Listen to this episode to find out all the best marketing channels to leverage for promoting your watersport business.

Finding seasonal staff/crew has always been one of the major endless challenges for watersport operators and business owners, especially in 2021 with impacts brought by the COVID-19 pandemic. In this episode, we cover not only the best places for you to check out for finding the workers but also some tips on how to make your hiring process more effective and efficient. Reach out to us if you have any ideas to add.

Although there are not that many resources available for watersport operators to use for staying up-to-date on things happening in the industry, we still were able to find a few for you; learn about all of them in this episode.

Did you know that many watersport operators consistently leave money on the table without realizing how much profit they could have made by capitalizing on existing rentals and tours? Learn different ways of maximizing your profits for rocking this season!

Dynamic pricing is not a new concept and the airlines and hotels industries have been using it for many years. Find out how watersport and boat tour operators can utilize this pricing strategy in this episode. Stop leaving money on the table and start making profits using existing tours and rentals.

Are you thinking of adding the new watersport activities to your list of offerings and uncertain of steps to take to ensure everything is done right? Listen to this week’s episode to learn all the details about the steps to take for adding new watersport activities.