What a Catfished Intern Taught Us About Hiring - Glo Creative Co

Company: Glo Creative Co.
Owners: Kelly Ghom
Year Started: 2022
Employees: 1 – 10

What happens when you realize your biggest client is draining your agency? In this episode, Kelly Gohm, co-founder of Glo Creative Co., shares how cutting misaligned clients and saying no helped her team scale intentionally, doubling revenue while staying true to their creative core. Packed with honest insights, unexpected stories, and practical wisdom, this episode is a must-listen for agency owners navigating the tension between growth and fulfillment.

Key Takeaways

•  Why rushing to fill roles (even unpaid ones) can backfire—and how to hire smarter.
•  The power of shared values, intentional decisions, and authentic communication.
•  Why saying no to misaligned work creates room for dream clients and better margins.
•  How Glo made a bold shift away from full-service to creative-only—and why it paid off fast.