46 min

A Fight for the Life of Your Business: What Boxing Can Teach You About Branding Business Casual

    • Business

Nora chats with Eddie Hearn, the President of Matchroom Boxing. What began as a family business, Matchroom Sport now has an estimated valuation of over $800 million. Eddie explains why storytelling is at the core of his business, and why he believes that “sales is a transfer of emotion.” Source for the game: Atlas Obscura’s 18 Obscure Sports That Are Well Worth Rooting For. For more info on our presenting sponsor, check out realvision.com/businesscasual. 

Host: Nora Ali
Producer: Olivia Meade   
Video Editor: Sebastian Vega
Production, Mixing & Sound Design: Daniel Markus
Music: Daniel Markus & Breakmaster Cylinder
Fact Checker: Kate Brandt 
Senior Producer: Katherine Milsop
VP, Head of Multimedia: Sarah Singer 

Full transcripts for all Business Casual episodes available at https://businesscasual.fm

Nora chats with Eddie Hearn, the President of Matchroom Boxing. What began as a family business, Matchroom Sport now has an estimated valuation of over $800 million. Eddie explains why storytelling is at the core of his business, and why he believes that “sales is a transfer of emotion.” Source for the game: Atlas Obscura’s 18 Obscure Sports That Are Well Worth Rooting For. For more info on our presenting sponsor, check out realvision.com/businesscasual. 

Host: Nora Ali
Producer: Olivia Meade   
Video Editor: Sebastian Vega
Production, Mixing & Sound Design: Daniel Markus
Music: Daniel Markus & Breakmaster Cylinder
Fact Checker: Kate Brandt 
Senior Producer: Katherine Milsop
VP, Head of Multimedia: Sarah Singer 

Full transcripts for all Business Casual episodes available at https://businesscasual.fm

46 min

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