What I Know About Motherhood & Business

Jessie Parker
What I Know About Motherhood & Business

Stories, DIY small business tips and unfiltered experiences of women building empires alongside raising families.

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    15. The power of word-of-mouth marketing for your small business.

    Word-of-mouth marketing is possibly one of the oldest forms of marketing for business owners.  ‘Back in the day’ when the only way people could communicate was face-to-face, word-of-mouth was how you got the word out about your products or services and how they can help.  But just because it doesn't have the bells and whistles of newer technology and things like social media, don't let that fool you into thinking it's no longer relevant.  Word-of-mouth referrals pack a serious punch and can turn a cold lead into a hot lead for your business, in an instant - which is hard to do using other marketing channels, including socials. You can leverage the know, like and trust factor that your clients already have with their peers when you double down on your word-of-mouth marketing strategy.  Tune into this episode for some inspo about how you can spread the word about your own business and embrace the power that word-of-mouth marketing has for small biz! This episode covers: Why word-of-mouth is such a fabulous lead generation tool. How to start with word-of-mouth marketing. Ideas for building word of mouth referrals for your business. ... and more! --- If you want to get super clear about your own marketing and content strategy, book your own Content Foundations session!  Content Foundations are a 90 minute, 1:1 content strategy intensive designed to help you ditch the overwhelm and get crystal clear on the steps to creating ultra-shareable content that serves your customers and makes effortless sales. Limited spots available - book your session now! --- Don't forget to follow me on instagram @jessieparker.co

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    14. How I easily repurpose my content for maximum impact (busy mum friendly process)

    If you're looking to save time (and the chief complaint I hear from mums in business is that they don't have enough time) in your small business marketing, then content repurposing is a great way to do it. By taking a bigger, hero piece of content and using it in multiple new ways, you can quickly create content, consistently.  By being a little strategic in planning your content from the beginning means each piece that is repurposed contributes positively to your overall strategy, boosting your reach! In this podcast I'm sharing with you the exact strategy I use for repurposing my content - from start to finish, so strap yourselves in, it's a goodie! This episode covers: Why repurposing your content will make more impact than posting to socials on the fly. My step-by-step process for repurposing my podcasts. Tips for creating content that not only provides value to your audience but also gets you seen on Google. How to create engaging social media posts without spending hours writing captions. ... and more! To read the blog version of this podcast head here. --- If you want to nail down an epic content strategy of your own, book your own Content Foundations session in! Content Foundations are a 90 minute, 1:1 content strategy intensive designed to help you ditch the overwhelm and get crystal clear on the steps to creating ultra-shareable content that serves your customers and makes effortless sales.  Limited spots available - book your session now! --- Follow me on instagram @jessieparker.co

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    11. Practical tips for hiring a Virtual Assistant in your business with Nivek Harrison from The Virtual Chapter - PART 2

    Nivek Harrison is an Online Business Manager and the owner of an award-winning agency, The Virtual Chapter, a virtual support agency for soul-led coaches, course creators and consultants who want to transform & elevate their business through the power of leveraged systems. Nivek is passionate about supporting business owners to show up and deliver their magic, with the support of incredible team, structures and systems. After training with the Beautiful You Coaching Academy and building a successful life coaching business, Nivek quickly found her passion in all things technology & people, and supporting other entrepreneurs to build their dream businesses. Her signature framework of Strategy, Systems & Soul is designed to create business and life-changing outcomes, all while taking care of the behind-the-scenes of business. When she's not project managing like a boss in Asana, you'll find her spending time with her young family, reading a book or getting her nerd on with the latest tech news. In this episode you'll learn: Tips for figuring out where you could use a virtual assistant in your biz. Must-haves when you’re hiring a VA to help in your business. How much you can expect to pay to outsource to a VA. Tools that make it easy when delegating tasks to your support crew.  How to maintain good communication with your team. ...and more! Connect with Nivek over on Instagram @thevirtualchapter Not sure if you need a VA? Download Nivek’s free guide: 70+ Tasks a VA can do for your business. Need a VA or OBM? Book a discovery call here. Thanks to Nivek for all her tips and wisdom shared in today's episodes. --- Follow me on instagram @jessieparker.co Download my step-by-step beginners guide to SEO - SEO Rookie and start seeing your page show up on Google and get customers while you sleep!

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    10. How to start your own Virtual Assistant (VA) business with Nivek Harrison from The Virtual Chapter - PART 1.

    Nivek Harrison is an Online Business Manager and the owner of an award-winning agency, The Virtual Chapter, a virtual support agency for soul-led coaches, course creators and consultants who want to transform & elevate their business through the power of leveraged systems. Nivek is passionate about supporting business owners to show up and deliver their magic, with the support of incredible team, structures and systems. After training with the Beautiful You Coaching Academy and building a successful life coaching business, Nivek quickly found her passion in all things technology & people, and supporting other entrepreneurs to build their dream businesses. Her signature framework of Strategy, Systems & Soul is designed to create business and life-changing outcomes, all while taking care of the behind-the-scenes of business. When she's not project managing like a boss in Asana, you'll find her spending time with her young family, reading a book or getting her nerd on with the latest tech news. In this episode you'll learn: How Nivek first started her Virtual Assistant (VA) business. Her journey from VA to online business manager and VA agency owner. Why being a VA is a great business opportunity for mums. What skills you need to have to become a VA. Where to find your first clients. System tools and tips for client management. ...and more! Connect with Nivek over on Instagram @thevirtualchapter Not sure if you need a VA? Download Nivek’s free guide: 70+ Tasks a VA can do for your business. Need a VA or OBM? Book a discovery call here. Thanks to Nivek for all her tips and wisdom shared in today's episodes. --- Follow me on instagram @jessieparker.co Download my step-by-step beginners guide to SEO - SEO Rookie and start seeing your page show up on Google and get customers while you sleep!

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Stories, DIY small business tips and unfiltered experiences of women building empires alongside raising families.

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