What if… the metaverse wasn’t overhyped? (and we knew what it was‪)‬ What If?

You can already watch a concert, buy designer goods or bid for virtual artwork in the metaverse... And if you work at Accenture, or one of a handful of other employers experimenting here, you can onboard yourself, undergo training and hold meetings there too. Accenture's Allison Horn explains why the possibilities are endless, while academic Phil Reed warns of a darker side.
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