20 min
What is the Future of Social Media w/ Coco Mocoe The Influence Factor by The Influencer Marketing Factory
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- Marketing
In the latest episode of The Influence Factor, Coco Mocoe a marketing trend predictor and full-time creator, joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. They discuss various topics related to the Creator Economy and social media, including Coco's background, challenges as a full-time creator, insights into live streaming and content quality, and predictions for the future of platforms like YouTube, TikTok, and Instagram.
Coco emphasizes the importance of consistency for creators and shares insights on content consumption trends. She concludes with predictions for the rise of long-form content and competition among social media platforms.
Coco Mocoe's Podcast
🌟 Leave a 5-star rating on Apple Podcasts and Spotify
🚀 Start Your Next Influencer Marketing Campaign: https://timf.io/IMFnow
🎙️ Want to be a guest? Apply here
Show Notes:
01:00 - Introduction and background of Coco
05:00 - Transitioning to full-time creator
06:20 - Challenges of being a creator
07:55 - The future of live streaming
11:55 - Tiktokkers to follow
13:05 - Breaking through the noise as a creator
15:39 - Researching and making predictions
17:56 - TikTok fatigue and long-form content
20:00 - Connecting with Coco Mocoe
Check out some of our previous episodes:
What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi)
What Does it Take to Succeed as a Creator w/ Nicky Reardon
From $400 a Day to a Globally Recognized Brand w/ Calum Watson (Gymshark)
Redefining Influence: Trends, Challenges, and Opportunities w/ Keith Bendes (Linqia)
Mastering Money w/ Vivian Tu (Your Rich BFF)
The Magic of Interfluence w/ Lubna Mohsin-Haque (Estée Lauder)
Click, Create, Connect w/ David Neyman (Logitech)
Screen to Cart w/ Collette Winn (NBCUniversal)
The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)
TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
Retaining Influence w/ Conor Begley (CreatorIQ)
Creator Economy Insights Unveiled w/ Matt Navarra
Influencer Activations that Drive Results w/ James Creech (Brandwatch)
From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
Insider View of VidCon w/ Colin Hickey
Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
In the latest episode of The Influence Factor, Coco Mocoe a marketing trend predictor and full-time creator, joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory. They discuss various topics related to the Creator Economy and social media, including Coco's background, challenges as a full-time creator, insights into live streaming and content quality, and predictions for the future of platforms like YouTube, TikTok, and Instagram.
Coco emphasizes the importance of consistency for creators and shares insights on content consumption trends. She concludes with predictions for the rise of long-form content and competition among social media platforms.
Coco Mocoe's Podcast
🌟 Leave a 5-star rating on Apple Podcasts and Spotify
🚀 Start Your Next Influencer Marketing Campaign: https://timf.io/IMFnow
🎙️ Want to be a guest? Apply here
Show Notes:
01:00 - Introduction and background of Coco
05:00 - Transitioning to full-time creator
06:20 - Challenges of being a creator
07:55 - The future of live streaming
11:55 - Tiktokkers to follow
13:05 - Breaking through the noise as a creator
15:39 - Researching and making predictions
17:56 - TikTok fatigue and long-form content
20:00 - Connecting with Coco Mocoe
Check out some of our previous episodes:
What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi)
What Does it Take to Succeed as a Creator w/ Nicky Reardon
From $400 a Day to a Globally Recognized Brand w/ Calum Watson (Gymshark)
Redefining Influence: Trends, Challenges, and Opportunities w/ Keith Bendes (Linqia)
Mastering Money w/ Vivian Tu (Your Rich BFF)
The Magic of Interfluence w/ Lubna Mohsin-Haque (Estée Lauder)
Click, Create, Connect w/ David Neyman (Logitech)
Screen to Cart w/ Collette Winn (NBCUniversal)
The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)
TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
Retaining Influence w/ Conor Begley (CreatorIQ)
Creator Economy Insights Unveiled w/ Matt Navarra
Influencer Activations that Drive Results w/ James Creech (Brandwatch)
From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
Insider View of VidCon w/ Colin Hickey
Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
20 min