What not to do when you buy a company: Lessons from Twitter Rotman Visiting Experts

What can we learn from Elon Musk, his takeover of Twitter and its downward spiral? Author Ben Mezrich joined host Brett Hendrie to talk about the new book Breaking Twitter: Elon Musk and the Most Controversial Corporate Takeover in History; exploring what businesses - and CEOs - can take away from the ordeal to avoid the same fate. It's a must-listen for anyone looking to better understand how the whims of a single individual can derail even the most powerful of organizations.