39 min
What Retailers and Brands Need to Know about Influencer Marketing | Interview with Tiffany Hardin Let's Talk a Little Shop | ASD Market Week
-
- Entrepreneurship
In the second half of this interview, Emilie and Tiffany discuss the power of the creator economy, how to work with influencers, and the role of DEI when it comes to the creator economy and the larger trends driving modern culture. 0:22: The creator economy is worth ½ trillion dollars; 165 million creators joined the creator economy in 2022. 0:58: What you need to consider when using influencer marketing as part of your strategy. 3:26: Influencers help fill the top of your funn...
In the second half of this interview, Emilie and Tiffany discuss the power of the creator economy, how to work with influencers, and the role of DEI when it comes to the creator economy and the larger trends driving modern culture. 0:22: The creator economy is worth ½ trillion dollars; 165 million creators joined the creator economy in 2022. 0:58: What you need to consider when using influencer marketing as part of your strategy. 3:26: Influencers help fill the top of your funn...
39 min