What Should You Charge as an Independent Personal Trainer?

One of the most common questions I hear from trainers is:

“What should I charge?”

The truth is, there’s no one-size-fits-all answer.

Your pricing should be based on your financial goals, your business expenses, your schedule, and the lifestyle you want your business to support.

In this episode, I walk you through how to calculate your minimum hourly rate—the lowest amount you need to charge in order to build a profitable and sustainable personal training business.

We’ll cover:

  • Why pricing based on what “sounds fair” is a mistake

  • Two ways to determine your minimum hourly rate

  • How to work backward from your desired take-home income

  • Why your market matters—but doesn’t dictate everything

  • What to do if your number feels too high

If you’ve ever wondered whether you’re charging enough, this episode will help you price with clarity and confidence.

🎁 Want help organizing your business and pricing your services?


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