What Type Of Wedding Planner Should You Be‪?‬ The Union Podcast - hosted by Jamie Wolfer

In this episode, Jamie and Heather discuss:

Focusing on your interests and strengths
The difference between planning and coordinating
Partnering with other planners
Going full virtual

Key Takeaways:

You’re allowed to change your mind. It is very much okay to cut out what is not working for you and lean into what is. It’s just a matter of focusing on where your strengths are.

There’s a difference between a wedding planner and a wedding coordinator. A wedding coordinator does not plan the wedding, they coordinate the details that the client has already planned, executing it as close to what the client wants as possible.

When you partner with other planners, you’ll be able to provide a service that they may not be able or equipped to provide in their package. An example of this is providing emotional support for the clients, not every wedding planner is qualified to do that.

There is an option to go entirely virtual where the service you’ll provide is pure consultations. You’ll tell people how to plan the details, you help out alongside them. This would mean that you’ll also do advertising digitally.

"You don’t have to do the whole J Lo version of a wedding planner. You can pick and choose what you like, what’s really easy for you, what your network opens up for you. It’s totally okay to pivot, adjust, and lean into what’s working and leave behind what’s not. " —  Heather Fier