13 min

What You're Missing About Your Conversion Rate And Why Revenue Per Visitor (RPV) Is The Most Influential eCommerce Metric eCommerce Merchant Memo

    • Entrepreneurship

Did you know Revenue Per Visitor is actually a composite index, influenced by Conversion Rate and Average Order Value? In this episode you'll learn – definitively – why Revenue Per Visitor (RPV) is the #1 metric for impacting eCommerce growth. We even have the math and data to prove it.

Article explaining how to calculate your RPV:

https://www.hiconversion.com/blog/rpv-the-1-metric-to-grow-your-e-commerce-revenue/

Did you know Revenue Per Visitor is actually a composite index, influenced by Conversion Rate and Average Order Value? In this episode you'll learn – definitively – why Revenue Per Visitor (RPV) is the #1 metric for impacting eCommerce growth. We even have the math and data to prove it.

Article explaining how to calculate your RPV:

https://www.hiconversion.com/blog/rpv-the-1-metric-to-grow-your-e-commerce-revenue/

13 min