What’s Your Story? How to Develop a Company Brand

Renter Obsessed

prompted AVP of Marketing Tina Miserendino to lead a brand refresh for Waterton.

Tina joined us on Renter Obsessed to talk about Wateron’s brand refresh journey: How they set their priorities, came up with a timeline, and how they figured out who they were as a company. Plus, Tina defines “resitality” and explains how it guides everything they do in marketing.

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada