Which Social Media Platforms Should We Be On? (Part II)

What should financial services firms actually do once they’ve chosen their social media platforms?

In part two of this conversation, Tiffany and Jimmy talk through how to handle platform-specific content, when content duplication can work, why Reddit keeps showing up in search, and where compliance concerns make direct engagement difficult. They also share a practical reminder many firms need to hear: inactive social accounts can do more harm than good.

Want more financial services marketing? Join thousands of professionals who receive best practices, resources, and the occasional checklist in their inboxes! https://www.outandaboutcommunications.com/community