31 min
Why Ecommerce Businesses Succeed - Borsheims Luxury Jewelry - Dragonproof Podcast Episode 34 Dragonproof Ecommerce
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- Entrepreneurship
What kind of thinking drives a business that thrives across generations? Andy Brabec, Ecommerce and Marketing Director for legendary jewelry icon Borsheims, joins the Dragonproof Podcast to share how this 150-yr retail powerhouse leveraged technology in 2020 to stay focused on the emotional connection between customers and products. A concierge-type shopping experience translated seamlessly from flagship store to online, demonstrating how personal service is a key to enduring success.
Listen to this episode on Apple Podcasts: https://apple.co/36gHY6v
What kind of thinking drives a business that thrives across generations? Andy Brabec, Ecommerce and Marketing Director for legendary jewelry icon Borsheims, joins the Dragonproof Podcast to share how this 150-yr retail powerhouse leveraged technology in 2020 to stay focused on the emotional connection between customers and products. A concierge-type shopping experience translated seamlessly from flagship store to online, demonstrating how personal service is a key to enduring success.
Listen to this episode on Apple Podcasts: https://apple.co/36gHY6v
31 min