18 min

Why Marketing Ops Needs a Seat at the Strategy Table The Art of Marketing Operations

    • Marketing

If you’re planning your strategy for 2022 and Marketing Ops doesn’t have a seat at the table…
Then you don’t have a strategy.
That simple truth is why we’re so excited to welcome Kaitlyn Foley, Marketing Operations Manager at Twilio, as our first guest. Not only have we rarely heard it phrased so effectively and succinctly, but we can think of no one better than Kaitlyn at educating on the why — and, perhaps most importantly, the how — behind it.
In this episode, we discuss:
Why Marketing Ops needs to have a seat at the table
The most important qualities for a successful Marketing Ops career
The future of Marketing Ops  


Keep connected with us by subscribing on Apple Podcasts , Spotify , or your favorite podcast player. Check out our website at Taylor.com
Listening on a desktop & can’t see the links? Just search for The Art of Marketing Operations in your favorite podcast player.

If you’re planning your strategy for 2022 and Marketing Ops doesn’t have a seat at the table…
Then you don’t have a strategy.
That simple truth is why we’re so excited to welcome Kaitlyn Foley, Marketing Operations Manager at Twilio, as our first guest. Not only have we rarely heard it phrased so effectively and succinctly, but we can think of no one better than Kaitlyn at educating on the why — and, perhaps most importantly, the how — behind it.
In this episode, we discuss:
Why Marketing Ops needs to have a seat at the table
The most important qualities for a successful Marketing Ops career
The future of Marketing Ops  


Keep connected with us by subscribing on Apple Podcasts , Spotify , or your favorite podcast player. Check out our website at Taylor.com
Listening on a desktop & can’t see the links? Just search for The Art of Marketing Operations in your favorite podcast player.

18 min