Why the work you do before a crisis matters most

In this episode, I sit down with Trevor Young, communications strategist, PR maestro and author, to talk about leadership, visibility and reputation before and after a crisis.

We look at why the strongest asset you have isn’t just your response - it’s your connected brand - and why leaders who show up early are better positioned when things go wrong.

If you’ve ever thought building a personal brand is a ‘nice to have’, this episode will challenge you.

This is the podcast you break in case of emergency.

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Connect with Trevor:

LinkedIn: Trevor Young | LinkedIn
Website: www.trevoryoung.me
Blog: www.prwarrior.com
Newsletter: Earn the Right | Trevor Young | Substack

Get in touch with Sarah:
Learn more at www.bespokenagency.com.au
You can also reach out on LinkedIn

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