
Wilco Klein Ovink - The Wrangler | The Farm Invention That Ended Up Selling Around the World | Ep 4
What does it take to turn a farm fix into an export business?
What happens when a farmer solves a problem no one else has cracked, then turns it into an export business?
In this episode, Wilco Klein Ovink shares the Number 8 Wire story behind The Wrangler, from farm-built prototypes and Fieldays wins to distributors in Australia and the US.
This conversation goes beyond invention into commercialisation, export lessons, patents, distributor strategy, and what it takes to keep practical innovation moving.
Follow The Wrangler here:
Facebook - www.facebook.com/Wrangler.ltd
Instagram - www.instagram.com/wranglernz
YouTube - www.youtube.com/@thewranglernz
Websites:
www.thewrangler.co.nz
www.pollensmart.co.nz
www.rideovergate.com
This Podcast is brought to you by Duoplus – The Digital Marketing Agency for businesses focused on growth.
Find out more here: www.duoplus.nz
Follow: NZ Innovation & Export Podcast:
Website - duoplus.nz/podcast
Facebook - facebook.com/nzinnovationexportpodcast
Instagram - instagram.com/nzinnovationexportpodcast
TikTok - tiktok.com/@nzinnovationandexport
YouTube - www.youtube.com/@NZInnovationExportPodcast
Spotify - https://open.spotify.com/show/4OJb33uLpmSecvkYVdSKC5
Apple Podcast - https://podcasts.apple.com/us/podcast/nz-innovation-export-podcast/id1883810064
Information
- Show
- FrequencyUpdated Weekly
- PublishedApril 29, 2026 at 4:55 AM UTC
- Length55 min
- Season1
- Episode4
- RatingClean