133 episodes

Welcome to the Wish I'd Known Then podcast. Join authors Jami Albright and Sara Rosett as they interview self published authors about how they found success as well as what they've learned from their missteps. Because being an indie author is about being innovative and creative and learning from your mistakes.

Wish I'd Known Then . . . For Writers Sara Rosett and Jami Albright

    • Arts
    • 5.0 • 91 Ratings

Welcome to the Wish I'd Known Then podcast. Join authors Jami Albright and Sara Rosett as they interview self published authors about how they found success as well as what they've learned from their missteps. Because being an indie author is about being innovative and creative and learning from your mistakes.

    Historical Cozies with Benedict Brown (New Author series)

    Historical Cozies with Benedict Brown (New Author series)

    Episode 131 / Historical cozy author Benedict Brown joins us to talk about writing mysteries, transitioning from one genre to another, and how he learned to lean into the tropes and expectations of the genre. 
    Show notes:
    How Benedict started writing children’s books and why he shifted to contemporary cozies and then later transitioned to historical cozies set in the 1920s How he researches his historial series How Benedict and his cover artist developed the cover concept for the historical series How he uses first readers and an ARC team for his editing process Why he thinks it healthy to have two contrasting series to work on How “failure” helped set him up for success   
    Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com.
    Links: 
    Benedict’s website
    The Big List of Craft and marketing books mentioned on WIKT podcast episodes 
    Jami’s Launch Plan
    Sara’s Book Release Timeline Checklist
    Jami’s books
    Sara’s books
    Resources from the Author and Reader Community to Help Ukrainans

    • 56 min
    Book Launch Plans: The Mega Episode (Reair)

    Book Launch Plans: The Mega Episode (Reair)

    Episode 130 / It’s back to the archives this week for one of our most popular episodes. Jami and Sara share how they launch a book, covering tactics for low-, medium-, and high-budget launches as well as sharing beau·coup tips about what’s working for book launches right now.
    Intro links: 
    Kickstart Your Book podcast
    Sign up to be notified when Jami’s book about launching comes out
    Show notes:
    KU or wide - weigh pros and cons of each Price point - consider typical price of genre and goals to pick the best price point (99 cents can generate preorders and sales while a higher price point give you a higher royalty and the option of dropping it for sales later) Preorders - a preorder lets you capture sales and get your sales pages live on the vendors, but some authors won’t do preorders because they feel Amazon doesn’t weight the preorder sales as heavily as purchases/borrows made after the books releases, which may impact rank. Don’t forget the impact of your newsletter to launch  Low-cost Launch Tactics for a New Author Blog tours Newsletter swaps Goodreads giveaways  Library Thing giveaways  Newsletter Connect with authors in genre groups Lower price Paid newsletter promos Small-to-medium Budget Launch Tactics:  Newsletter giveaway like Booksweeps Paid newsletter promos Ads, like a small Amazon ads  
    Big budget Launch Tactics: Facebook ads Newsletter swaps Discount previous books in the series   
    Bonus Launch Tips:  Focus on getting your book in front of the right readers Learn/use one ad platform at a time Pick about three things to focus on for your launch (don’t try to do all the things) so you’re not so scattered and so you can track results Backmatter matters -- make sure it’s up-to-date and include link to next book/second epilogue/etc Goodreads giveaway sends an email on release day to everyone who entered your giveaway  
    Jami’s Launch Plan: Use tagline in graphic teasers/promo images Shared prologue/early chapters Release paperback a week ea, call Author Central to merge ebook and paperback, and then readers can post review--you’ll have reviews on the sales page when the book launches Add “follow” links (Bookbub, Goodreads, Amazon, etc) to promo and those sites will send a new release alert Preorder email on Bookbub  Contact authors in genre and ask if they will share and if they want an Advance Review Copy Giveaways in author groups to create buzz Remind readers of release date so they can post a review if they’d like Segment newsletter list and email over several days, then mail to unopens  
    Sara’s Out-of-the-Box Launch Tactics for a First-in-Series Book: Set up a print preorder through Ingram Spark Send opening chapters to readers over weeks leading up to release to get them hooked on story Blog tours give you reviews and quotes you can use for graphics and editorial reviews Book box giveaway Advance Review Copies sent to reviewers Kobo Netgalley promotion Bookbub New Release Feature Staggered Audiobook release Long preorder on Book 2 so readers could order immediately when they finished Book 1 Patreon Amazon ad - low-budget auto-targeted Sara’s launch philosophy: pull out all the stops with Book 1; subsequent book launch -- quieter launch, focuses on sale on Book 1 to pull readers into the series
     
    Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com.
    Links: 
    Author website
    The Big List of Craft and marketing books mentioned on WIKT podcast episodes 
    Jami’s Launch Plan
    Sara’s Book Release Timeline Checklist
    Jami’s books
    Sara’s books
    Resources from the Author and Reader Community to Help Ukrainans

    • 1 hr 14 min
    Dark Fantasy Author Kerstin Espinosa Rosero on Bookstraping Your First Book (New Author Series)

    Dark Fantasy Author Kerstin Espinosa Rosero on Bookstraping Your First Book (New Author Series)

    Episode 129 / Dark fantasy author Kerstin Espinosa Rosero joins us to talk about bootstrapping her first book, lessons she’s learned about marketing, and tips on writing fantasy.
    Intro links: 
    Sara’s interview on Behind the Book podcast
    Show notes: 
    How Kerstin’s art led her to write her first book Her advice for new authors when it comes to marketing How Kerstin found her cover designer How she decides how much backstory and worldbuilding to include in her fantasy books Tips for authors who want to create maps for their books Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com.
    Links: 
    Kerstin’s website
    The Big List of Craft and marketing books mentioned on WIKT podcast episodes 
    Jami’s Launch Plan
    Sara’s Book Release Timeline Checklist
    Jami’s books
    Sara’s books
    Resources from the Author and Reader Community to Help Ukrainans

    • 58 min
    Lindsay Buroker on Pen Names, Podcasting, and Rapid Release (Reair)

    Lindsay Buroker on Pen Names, Podcasting, and Rapid Release (Reair)

    Episode 128 / We’re headed back to the archives for a fun interview with Lindsay Buroker. Lindsay talks about the benefits and drawbacks of pen names, the advantages of podcasting for writers, and how she writes and releases books into Kindle Unlimited using the rapid release model, then goes wide later. 
    Intro links: 
    Timeshifter app
    Claire’s Kickstaster
    Inkers Con digital ticket (affiliate code for discount: ALBRIGHT22)
    Show notes:
    The importance of embracing the entrepreneurial mindset when you’re an indie author Advantages of using Patreon before a launch to let wide readers get a book before it goes into KU Why Lindsay is glad she did a writing workshop before she published The benefit of giving your cover artist freedom to be creative Why first-in-series-free book still works Lindsay’s lessons-learned about writing in multiple genres and pen names Advice for writers who want to start a podcast Rapid release and how Lindsay writes the books back-to-back before launching Book One The power of using “open loops” in a series and how it boosts readthrough of a series Focusing on what you’re good at and leaning into that whether it’s writing fast or marketing Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com.
    Lindsay Buroker
    Six Figure Authors Podcast
    The Big List of Craft and marketing books mentioned on WIKT podcast episodes 
    Jami’s Launch Plan
    Sara’s Book Release Timeline Checklist
    Jami’s books
    Sara’s books
    Resources from the Author and Reader Community to Help Ukrainans

    • 1 hr
    Connecting with Readers and Creating a Community Through Podcasting with Diane Nue

    Connecting with Readers and Creating a Community Through Podcasting with Diane Nue

    Episode 127 / If you’re looking for a way to attract readers that doesn’t involve paid advertising, podcasting might be for you. Podcaster Diane Nue shares how she’s connected with readers through podcasting and the bookstagram community. We also discuss some of the reasons for the enduring appeal of Jane Austen, branding, and super practical things like software recommendations.
    Show notes:
    How Diane and her co-host, Zan, came up with the concept for The Thing About Austen Why niching down helps you find your audience Diane’s advice for specific gear and podcast editing software Diane shares how she and Zan work together to handle podcast tasks Solo podcasting versus co-hosting How podcast branding can convey the content of the podcast Come over and say hi to Jami and Sara in the WIKT Facebook group! You can find show notes and links at wishidknownforwriters.com.
    Links: 
    The Thing About Austen podcast
    The Big List of Craft and marketing books mentioned on WIKT podcast episodes 
    Jami’s Launch Plan
    Sara’s Book Release Timeline Checklist
    Jami’s books
    Sara’s books
    Resources from the Author and Reader Community to Help Ukrainans

    • 39 min
    Reair: Understanding Your Motivation to Write with H. Claire Taylor - Plus Using the Enneagram for Character Development

    Reair: Understanding Your Motivation to Write with H. Claire Taylor - Plus Using the Enneagram for Character Development

    Episode 126 / In this re-air episode we discuss expectations, common mistakes, and understanding our motivation to write. Claire is also an expert on applying the Enneagram to story structure. She has a kickstarter preview up for her book Reclaim Your Author Career, which uses the Enneagram to help authors align their careers.
    Intro link: 
    Inkers Con digital ticket (affiliate code for discount: ALBRIGHT22)
    Show notes:
    Why it’s crucial to know what your story is about so you can “steer the ship” in the direction you need to go and save time on revisions How knowing what you want out of your writing career impacts your expectations and your marketing plans Common mistakes Claire sees as she works with authors How understanding your motivations and needs as a writer helps you set your goals Using tension and power in your writing How Claire uses the Enneagram to help writers discover their character’s motivations and needs Creating flaws that make characters likable Claire’s website

    • 1 hr

Customer Reviews

5.0 out of 5
91 Ratings

91 Ratings

ReadingMama1526 ,

Great advice, tips, interviews, and more

I love listening to these warm, funny women! I always have an extra spring in my step during daily dog walks when this podcast is playing. They have such great advice about the indie author world, about writing, editing, marketing, and so much more. I’ve learned a lot from the interviews, too. Thanks, Jami and Sara!

Debbie Cromack ,

So Glad I Found This Podcast

The ladies are lovely and enjoyable to listen to. Their guests offer such great nuggets for authors at every stage of their career. Thank you and your guests for so generously giving of your time to help authors succeed in whatever way we define success.

CoachingSportsToday ,

New writers series rocks

I've been an indie writer since 1990, but always in NF. I dipped my toes into the F-YA pool this year (first fiction writing ever) and your podcasts, esp. the new writers series has been a big help!

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