110 episodes

We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and of course, women in business. Expect fresh perspectives and honest takes on timely topics, from those paving the way.

Find WIIM on Instagram and Facebook @iamwiim and #iamwiim. Visit our website at www.iamwiim.com.

Women in Influencer Marketing WIIM

    • Business
    • 4.7 • 32 Ratings

We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and of course, women in business. Expect fresh perspectives and honest takes on timely topics, from those paving the way.

Find WIIM on Instagram and Facebook @iamwiim and #iamwiim. Visit our website at www.iamwiim.com.

    #109: TikTok Surpasses YouTube, New Ad Spots and Brands Reacting to Texas Abortion Law

    #109: TikTok Surpasses YouTube, New Ad Spots and Brands Reacting to Texas Abortion Law

    Today we’re recapping the biggest news stories in influencer marketing and social media that you should know about.

    Articles mentioned in this episode are linked below.

    Want to join WIIM's Collective?
    www.iamwiim.com/join
    (For a limited time use code podcast2021 for 10% off a VIP Membership for the first year or your first month of an Insider Membership)

    Join our Creator Only Private Facebook Group:
    www.facebook.com/groups/wiimcreators/

    Follow us on Instagram:
    www.instagram.com/iamwiim

    Articles Mentioned:

    https://www.businessinsider.com/recent-advertising-hires-by-companies-like-instacart-and-home-depot-2021-7

    https://www.theverge.com/2021/9/7/22660516/tiktok-average-watch-time-youtube-us-android-app-annie

    https://www.businessinsider.com/texas-abortion-law-sb8-match-uber-lyft-2021-9

    • 22 min
    #108 Reels Ads, LinkedIn Stories, FB Automates Ads & More News

    #108 Reels Ads, LinkedIn Stories, FB Automates Ads & More News

    Today we’re recapping the biggest news stories in influencer marketing and social media that you should know about.

    Articles mentioned in this episode are linked below.

    Want to join WIIM's Collective?
    www.iamwiim.com/become-a-member
    (For a limited time use code podcast2021 for 10% off a VIP Membership for the first year or your first month of an Insider Membership)

    Join our Creator Only Private Facebook Group:
    www.facebook.com/groups/wiimcreators/

    Follow us on Instagram:
    www.instagram.com/iamwiim

    Articles Mentioned:

    https://adespresso.com/blog/instagram-reels-ads/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202021-08-31%20Social%20Media%20Today%20Newsletter%20[issue:36430]&utm_term=Social%20Media%20Today

    https://www.theverge.com/2021/8/31/22650740/linkedin-stories-ephemeral-video-shut-down

    https://www.socialmediatoday.com/news/facebook-tests-new-ad-automation-flows-to-help-maximize-campaign-performanc/605983/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202021-09-02%20Social%20Media%20Today%20Newsletter%20%5Bissue:36485%5D&utm_term=Social%20Media%20Today

    https://techcrunch.com/2021/08/23/instagram-is-ditching-swipe-up-links-in-favor-of-stickers/

    https://techcrunch.com/2021/08/31/tiktoks-new-creator-marketplace-api-lets-influencer-marketing-companies-tap-into-first-party-data/?guccounter=1

    https://www.socialmediatoday.com/news/instagram-is-removing-swipe-up-links-for-stories-replacing-the-function-wi/605437/?utm_source=Sailthru&utm_medium=email&utm_campaign=Issue:%202021-08-24%20Social%20Media%20Today%20Newsletter%20%5Bissue:36274%5D&utm_term=Social%20Media%20Today

    https://techcrunch.com/2021/08/31/tiktoks-new-creator-marketplace-api-lets-influencer-marketing-companies-tap-into-first-party-data/?guccounter=1

    • 20 min
    #107 This Week's IM News

    #107 This Week's IM News

    Today we’re highlighting the top influencer news of the last week of August.

    Want to join WIIM's Collective?
    www.iamwiim.com/become-a-member
    (For a limited time use code podcast2021 for 10% off a VIP Membership for the first year or your first month of an Insider Membership)

    Join our Creator Only Private Facebook Group:
    www.facebook.com/groups/wiimcreators/

    Follow us on Instagram:
    www.instagram.com/iamwiim

    • 16 min
    #106 ROI, Predictions and Influencer Tech

    #106 ROI, Predictions and Influencer Tech

    Today we’re speaking with Katya Allison of Grin (@grin).

    Follow Katya online at:
    https://www.linkedin.com/in/katyaallison/
    https://www.instagram.com/allisonkatya/

    Want to join WIIM's Collective?
    https://www.iamwiim.com/become-a-member
    (For a limited time use code podcast2021 for 10% off a VIP Membership for the first year or your first month of an Insider Membership)

    Join our Creator Only Private Facebook Group:
    https://www.facebook.com/groups/wiimcreators/

    Follow us on Instagram:
    https://www.instagram.com/iamwiim

    • 39 min
    #105: This Week's Industry News

    #105: This Week's Industry News

    Today we’re recapping the latest industry news for you to enjoy. Have a news story? DM us http://www.instagram.com/iamwiim

    Want to join WIIM's Collective?
    http://www.iamwiim.com/join
    (For a limited time use code podcast2021 for 10% off a VIP Membership for the first year or your first month of an Insider Membership)

    Join our Creator Only Private Facebook Group:
    http://www.facebook.com/groups/wiimcreators/

    Follow us on Instagram:
    http://www.instagram.com/iamwiim

    • 30 min
    #104 New Tech is Changing Influencer Marketing

    #104 New Tech is Changing Influencer Marketing

    Today on the WIIM Podcast we’re speaking with Bruno Bornsztein of InfluenceKit.

    Bruno is the co-founder of InfluenceKit: a tool that makes reporting wildly easy for brands and influencers. It’s a complete toolkit to help plan, collaborate, and report on your digital content. Bruno's on a mission to help brands and influencers build stronger relationships, and prove their value.

    Connect with him:
    Twitter: http://www.twitter.com/brunotorious, http://www.twitter.com/getinfluencekit
    Instagram: http://www.instagram.com/getinfluencekit

    Want to join WIIM's Collective?
    http://www.iamwiim.com/become-a-member
    (For a limited time use code podcast2021 for 10% off a VIP Membership for the first year or your first month of an Insider Membership)

    Join our Creator Only Private Facebook Group:
    http://www.facebook.com/groups/wiimcreators/

    Follow us on Instagram:
    http://www.instagram.com/iamwiim

    • 36 min

Customer Reviews

4.7 out of 5
32 Ratings

32 Ratings

ASobering ,

Entertaining, insightful, and actionable! 🔥

Whether you’re well established as an influencer or just getting started carving out a profitable niche that’s ready to grow, this is a must-listen podcast for you! Jessy does an incredible job leading conversations that cover a huge breadth of topics related to the ins and outs of building a thriving business (and life!) you can be proud of with leaders who’ve actually experienced success themselves. Highly recommend listening and subscribing!

lissettecalv ,

Unique perspectives

I love listening to this podcast for the balance of a unique perspective and the educational value about the influencer marketing industry. Jessy does such a great job at bringing guests across different spaces of the industry, while making it an engaging conversation we can learn from.

StephJillAbrams ,

Love this podcast!

If you’re looking to learn all about influencer marketing this is the podcast to listen to! Jessy is an amazing host and I love all of the conversations on her show.

Top Podcasts In Business

Listeners Also Subscribed To