177 episodes
Worth Every Penny Joycast Sarah Petty
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- Business
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5.0 • 2.5K Ratings
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How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio?
Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more.
With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way.
Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny.
You can find Sarah Petty at:
www.joyofmarketing.com
www.instagram.com/sarah.petty
www.facebook.com/thejoyofmarketing
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#177: The Unexpected Relationship Photographers Need When Growing a Photography Business
Ever wonder if you should you build relationships with other photographers? Is it worth your time? Will it amp up your head trash and send your self-esteem on a downward spiral? Or worse yet, could it hurt your business in the long run?
My take on these relationships is a bit untraditional. So if you’re stuck in camp naysayer and feel like having photographer friends isn’t for you, hear me out.
On this episode I’ll show you how these relationships can actually become your secret sauce to building a thriving, creatively fulfilling photography business. And you’ll learn three key things to look for when building relationships with other photographers so you, your clients, your family and your new photographer friends all benefit. So hit play and let’s dig in!
RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES:
www.joyofmarketing.com/podcast/episode-177
SHOW TRANSCRIPT:
https://bit.ly/3LuKtWF
BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP
www.joyofmarketing.com/boutiquebreakthrough
INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are.
https://www.instagram.com/sarah.petty
FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS
www.joyofmarketing.com/freebook
FREE FACEBOOK GROUP:
Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by
becoming a boutique photographer.
https://www.facebook.com/groups/ditchthedigitals
YOUTUBE:
Check out my latest how to videos:
https://www.youtube.com/c/thejoyofmarketing
LOVE THE SHOW?
Subscribe & Review on Apple Podcasts
https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756
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#176: How I Schedule a Busy Week in my Photography Business for Maximum Productivity
Struggling to “get it all done?” The breakneck pace of running a photography business while caring for your family can feel impossible.
Believe me, I know. I started my business with newborn twins at home and added baby number three a year later.
I had to figure out a schedule that allowed time for my kids, my business, my husband, and, you know … ME!
On today’s episode, I’m going to show you the exact weekly schedule I used to keep my busy photography business thriving while still having plenty of time for three kids.
I know this worked for me - and it can work for you, too. So press play now!
RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES:
www.joyofmarketing.com/podcast/episode-176
SHOW TRANSCRIPT:
https://bit.ly/45NASlJ
BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP
www.joyofmarketing.com/boutiquebreakthrough
INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are.
https://www.instagram.com/sarah.petty
FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS
www.joyofmarketing.com/freebook
FREE FACEBOOK GROUP:
Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by
becoming a boutique photographer.
https://www.facebook.com/groups/ditchthedigitals
YOUTUBE:
Check out my latest how to videos:
https://www.youtube.com/c/thejoyofmarketing
LOVE THE SHOW?
Subscribe & Review on Apple Podcasts
https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756
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#175: Do You Feel Like Growing Up Poor Has Held Your Photography Business Back? How Shelby Overcame Her Circumstances.
Do you really need a photography studio?
Today, we talk about why you should NOT get a studio until you have done ONE very important thing.
You’ll meet one of my students who took on the expense of a studio and what happened next.
It's a tale of a really poor upbrining, with a dash of risk, and the kind of mistake that could've had her throwing in the towel.
Curious to hear all the juicy details about Shelby's studio rollercoaster?
Hit play to tune in.
RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES:
www.joyofmarketing.com/podcast/episode-175
SHOW TRANSCRIPT:
https://bit.ly/47Yt0PX
BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP
www.joyofmarketing.com/boutiquebreakthrough
INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are.
https://www.instagram.com/sarah.petty
FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS
www.joyofmarketing.com/freebook
FREE FACEBOOK GROUP:
Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by
becoming a boutique photographer.
https://www.facebook.com/groups/ditchthedigitals
YOUTUBE:
Check out my latest how to videos:
https://www.youtube.com/c/thejoyofmarketing
LOVE THE SHOW?
Subscribe & Review on Apple Podcasts
https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756
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#174: 9 Words You Can Use if a Client Stumps You With a Hard Question
There’s a dirty little trick your brain is playing that is holding you back.
The crazy thing is that you don’t even realize that it’s happening!
But I’ve seen it sabotage so many of my students that it’s time I shed some light on it.
In today’s Joycast, I’ll share how the “What if…” game your mind plays can sabotage your forward momentum and some powerful tips I use to push past them.
I’ll also share 9 powerful words that you can use when a client stumps you with a hard question.
Don’t get paralysis by analysis here - press play on today’s episode and learn these tips to overcome self doubt.
RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES:
www.joyofmarketing.com/podcast/episode-174
SHOW TRANSCRIPT:
https://bit.ly/3sEcHHC
BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP
www.joyofmarketing.com/boutiquebreakthrough
INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are.
https://www.instagram.com/sarah.petty
FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS
www.joyofmarketing.com/freebook
FREE FACEBOOK GROUP:
Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by
becoming a boutique photographer.
https://www.facebook.com/groups/ditchthedigitals
YOUTUBE:
Check out my latest how to videos:
https://www.youtube.com/c/thejoyofmarketing
LOVE THE SHOW?
Subscribe & Review on Apple Podcasts
https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756
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#173: Can Mentoring Young People Help Grow Your Photography Business?
Should you hire an intern? What are the benefits of having young people in your company?
Better yet, where do you find those “impressive youth,” and how do you convince them to work for you?!
Today, I’ll share the four BIG benefits of mentoring that I bet you’ve never thought of before (I certainly hadn’t until I did it myself). These are HUGE bonuses for you and your photography business that you don’t want to miss!
Press play now to find out how mentoring will help you build a better photography business and it will feel as good as snuggling a new baby (it’s the BEST)!
RESOURCES:
WORTH EVERY PENNY JOYCAST SHOW NOTES:
www.joyofmarketing.com/podcast/episode-173
SHOW TRANSCRIPT:
https://bit.ly/47ARKh3
INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique
https://www.instagram.com/sarah.petty
FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS
www.joyofmarketing.com/freebook
FREE FACEBOOK GROUP:
Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by
becoming a boutique photographer.
https://www.facebook.com/groups/ditchthedigitals
YOUTUBE:
Check out my latest how-to videos:
https://www.youtube.com/c/thejoyofmarketing -
#172: Can You Be a Stay at Home Mom & Make Enough Income from Photography? How One Mom Is Getting $5,000 Orders.
Do you ever feel like what’s the point? Between the grind of figuring out your photography business and taking care of all the things your kids need from you, it would be easier to put a swimsuit on a gorilla.
Today, I met Janelle Krulicki, a stay-at-home mom who was spending an whopping 15 hours PER digital file client. Exhausted and burned out with barely any income to show for it and a husband who was getting annoyed, Janelle was at a crossroads of whether or not a photography business could work for her.
Here’s her story of what she changed everything, got a $5,000 order and THRILLED her husband at the extra money coming into their household every month!!!
RESOURCES:
WORTH EVERY PENNY JOYCAST SHOW NOTES:
www.joyofmarketing.com/podcast/episode-172
SHOW TRANSCRIPT:
https://bit.ly/3OVZsuA
INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique
https://www.instagram.com/sarah.petty
FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS
www.joyofmarketing.com/freebook
FREE FACEBOOK GROUP:
Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by
becoming a boutique photographer.
https://www.facebook.com/groups/ditchthedigitals
YOUTUBE:
Check out my latest how-to videos:
https://www.youtube.com/c/thejoyofmarketing
Customer Reviews
:)
Photography is a hobby of mine and would like to turn it into a career! This podcast is very informative, I love it!
So freaking excited!
I am so excited to learn and continue learning! My journey starts now!
Inspiring
Sarah has been nothing but an encouragement and light to me through every single shared thought she’s ever posted. Her thought process and attitude towards juggling being a mom AND photographer is amazing. Highly recommend this podcast and also following her on all social media platforms. She is truly an amazing mentor.
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