The future is words. More businesses are investing in high quality UX writers and content strategists. Apple, Uber, Shopify, Spotify, Amazon...the list goes on. "UX Writer" is now one of the hottest jobs in tech - and around the world, too. Why? They realise writers embedded in design crews are the great differentiator. This podcast is all about those writers - who they are, where they come from, what they do...and why the work they do is so important. You've heard all about the stories of building computers in garages. Now it's time for the writers to stand up - and take their place.
How software will help UX writers democratize the design process - Jasper Platz, CEO of Strings
Last month, I spoke wth Chris Baty from Figma - and we talked about how Figma is helping UX writers enter the design process. This month we continue that conversation with the creator of a copy management system. Jasper Platz is NOT a UX writer or content designer. He says that straight up. However, he quickly discovered a love for content design when building other products.
So much so, that he decided UX writers need software of their own to manage the copy process.
We talk about that in this episode, but we also talk about:
How software can democratize design for UX writers
What would product managers look like if they came from design?
Why is content design getting so much attention?
…and more. This was a great chat, so I hope you enjoy it!
Get 20% off courses at the UX Writers Collective! Just use the code PODCAST20. UX Writing Fundamentals The Microcopy Course Chatbot Writing & Design Content Research & Testing Marketing Writing for UX Writers
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How Figma's Principal UX Writer (Chris Baty) is helping build design software that UX writers love
Chris Baty is the Principal UX Writer at Figma, and was previously the head of UX writing at Dropbox. He’s also the founder of NaNoWriMo (National Novel Writing Month). He’s a busy guy. He’s also an exceptional champion for all types of writers everywhere. Including content designers.
In this episode we talk about him joining Figma, the work he’s doing there to make Figma an exceptional tool for UX writers and content designers, and what it’s like working as a team of one.
What we learned at the Button Conference, with Yael Ben-David, Vicki Siolos, and Duaa Osman
It’s crazy that digital conferences haven’t been a thing until now, but COVID really thrust this one upon us. Today, I’m speaking with some fantastic UX writers and content strategists: Duaa Osman from Google, Yael Ben-David from Fundbox, and Vicki Siolos from Kickstarter.
The one thing we have in common? We all attended Button back in late October, probably the first major conference that’s completely dedicated to UX writing and product content strategy.
From technical to UX writing, working at Apple, and UX writing for electric trucks - Christie Fremon (Rivian)
Christie Fremon is probably one of the most experienced UX writers in the industry. She started as a technical writer, working through companies like Yahoo and Cloud.com in the 2000s, before moving to Apple as a UI writer on iTunes, and then at Google. We dive into the differences between technical and UX writing, working at Apple, and writing for vehicles.
Going global: UX writing and content strategy outside the United States, with Mario Ferrer
Mario Ferrer was a senior UX writer at King Games, now he’s a senior UX writer at Skyscanner. He’s also one of the cofounders of the UX Writers Meetup in Barcelona - and he’s perfectly placed to help us understand the UX writing community outside the United States.
Think bigger: how UX writers can embrace content strategy, with Kristina Halvorson
This month Kristina Halvorson will launch Button - Brain Traffic’s first conference dedicated to product content strategy. In this chat, we talk about Button, why UX writers should be excited about it…but also, we pick up on something Scott Kubie and I discussed: what is the future of UX writing? Kristina makes the point that UX writers shouldn’t necessarily stay UX writers forever. They need to embrace content strategy if they want to move forward in their careers.
Perfect for UX Writers
Exactly what I’ve been looking for to learn more about this field.
An excellent resource
This is hands down the best podcast about content strategy, UX writing, and content design I’ve come across. Each episode, Patrick, an experienced UX writer, interviews other writers in the field. And I learn something. Every. Single. Time.
And whether you’re new to the profession or are a seasoned UX writer, I’m nearly certain you will, too.
Great Educational Resource!
As a junior UX Writer, I learn something new from every episode.