"You Belong in Business" is a podcast from Principal dedicated to hard-working small business leaders like you.
We don’t just interview entrepreneurs. We place them into real conversations with business experts to talk about the challenges of growing and protecting what they’ve built.
These are authentic yet focused discussions that reveal hard-earned insights to help listeners like you work smarter in your own business.
Hard work is baked into the DNA of every small-business entrepreneur. And helping small businesses grow is embedded in the DNA of Principal. We work with more than 140,000 companies nationwide.
When you subscribe to You Belong in Business, you’ll become part of this conversation, hearing practical solutions to help overcome the hurdles that you, like our guests, face every single day.
"You Belong in Business: Challenges and Solutions for Growing Companies" can be found wherever you prefer to stream, download, and listen to your favorite podcasts.
Go to principal.com to learn more about what you hear on this series, or to connect with a small business advisor near you.
Have an idea for a future "You Belong in Business" guest or topic? Email email@example.com.
A business line of credit could help cash flow when you need it most
The best time to get a business line of credit is when you don’t need it—but that’s not always possible. Here are some ideas for how to pursue credit now, featuring Ami Kassar, CEO of business loan advisory Multifunding. We're also joined by John Rusk, co-owner of New York City general contractor Rusk Renovations, and his chief business officer, Andrew Hatzenbuhler.
Build a better work culture to support your business in tough times
A healthy work culture with employees who understand and support your mission can buffer stress in a crisis. This episode features Cassie Sampson, owner of East Village Spa in downtown Des Moines, Iowa, and Meg Burdick, human resources specialist and freight claims manager for Soniq Transportation and Warehouse in Kent, Washington, who share how they’ve relied on and adjusted their work culture during this pandemic. They’re joined by Amy Friedrich, president of U.S. Insurance Solutions for Principal®.
It's been a volatile year to manage cash flow. Here's how other businesses are doing it.
Managing business cash flow can be tricky in a thriving economy, let alone in a year as volatile as this. Many businesses are struggling to reduce their cash-burn rate during a downturn—if not cope with a complete shutdown. This episode features two small business leaders in conversation about cash-flow challenges: Karen Henninger, chief financial officer of Henninger Media Services Inc. in Arlington, Virginia; and Lauren Stroope, office manager of Stroope Honey Farms in Pearland, Texas.
Getting better, not just getting by: Business innovations in the pandemic
Two drastically different businesses—a New York City bank and a Midwestern trucking franchise—talk about how the pandemic has inspired changes to their business models that may become a permanent part of operations. Javier Evans, executive vice president and chief human resources officer for Sterling National Bank in New York, and Kent Brown, president and co-owner of Nebraska Truck in Grand Island, Nebraska, explain their approach to remote work, hygiene, and more in this year of dramatic disruption.
How the PPP Flexibility Act helps businesses with loan forgiveness
The Paycheck Protection Program (PPP) Flexibility Act, signed into law in early June, gave businesses more time and better options for spending billions of dollars in federal relief. In this episode, Lance Schoening, government relations director, and Mark West, national vice president of business solutions for Principal®, talk through the four major changes introduced by the PPP Flexibility Act and what they mean for businesses trying to maximize their loan forgiveness.
Cash flow ideas for businesses in a tough 2020
The unprecedented economic stimulus this year through the Coronavirus Aid, Relief, and Economic Security (CARES) Act and similar federal programs has helped businesses maintain payroll and weather some of the effects of COVID-19. But business leaders also seek other timely and creative ideas to maintain cash flow in one of the most challenging business climates in decades. A recent webinar featured a conversation on cash-flow strategies for businesses with ideas from Principal® and Inc. Magazine.