Your B2B Brand Building Roadmap in 2024 | Christian Bowen | EP-2

Branding needs to solve a business problem.

Christian Bowen is Brand Manager at Midnight Marketing and expert in shaping strategic brand storytelling. Helping B2B companies become recognizable brands.

Branding is not just your logo, colours and visuals. You must understand fundamentally branding is a mission, your values and your reputation. How do you want to be remembered? How are you going to make your customers lives better?

Welcome to Not Your Story Podcast. How can we tell stories that educate, entertain and inspire? Winning audiences, capturing markets, growing businesses and brands. Our mission is clear: to help you tell great stories. Actionable ideas, frameworks and advice on marketing, growth, storytelling and life from creatives and founders. Hosted by Rory Nolan

Social Media Links:

https://www.linkedin.com/showcase/not-your-story-nys/

https://www.linkedin.com/in/christian-bowen-20a5a01a0/

https://www.linkedin.com/in/rory-nolan-a89a1ab5/