Your Digital Footprint: How Big Data Shapes Who We Are

✨ There are more pieces of digital data than there are stars in the universe.

Ever wonder what your digital footprint reveals about you? In today’s world, every online action builds a profile of who you are—and influences your choices more than you may realize.

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📌 Key Topics:

🔍 Understanding the Digital Village: how our digital lives mimic small-town dynamics, where everything we do is “seen”—but by algorithms instead of neighbors.

💡 The Influence of Big Data on Behavior: Discover how algorithms use your online behavior to shape everything from ads you see to your decision-making.

❤️ Data's Potential for Mental Health: Learn how psychological targeting could improve well-being by identifying those in need of support and tailoring mental health resources.

In this episode, we sit down with Dr. Sandra Matz, Associate Professor of Business at Columbia Business School, to explore her research on how our online activities reveal intimate aspects of our personality and behavior. Her upcoming book, MindMasters, dives into the science of predicting and influencing human behavior through data. In this episode, Dr. Matz shares insights on both the positive and nefarious aspects of big data, practical ways to manage your digital footprint, and the potential for AI to improve mental health.

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#DigitalFootprint #BigData #MentalHealthMatters #AnxietyAtWork #DataPrivacy #AIandEthics #WorkplaceCulture

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Your hosts, Adrian Gostick and Chester Elton have spent over two decades helping clients around the world engage their employees on strategy, vision and values. They provide real solutions for leaders looking to manage change, drive innovation and build high performance cultures and teams.

They are authors of award-winning Wall Street Journal & New York Times bestsellers All In, The Carrot Principle, Leading with Gratitude, & Anxiety at Work. Their books have been translated into 30 languages and have sold more than 1.5 million copies.

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