A podcast that can help you make great decisions to get the most out of your Sales & Marketing career. Your host, Mike is a professional Sales and Marketing Director and his biggest frustration is seeing the careers of too many people slow down before they should. Be introduced to an incredible group of leaders who tell their story and how they have made it to the top.
Robbie Lawson - Google
In this final episode for 2021, Mike explores the transition from a successful FMCG career to the world of Google with Robbie Lawson. He gives us an insider's look at what's involved in making the transition, the many diverse career opportunities available and the rapid pace of change within Google. He also introduces us to the term, "Googliness" which is the cultural connection between the individual and Google. And, Robbie turns the tables on our host by asking him a couple of hard-hitting questions.
Oliver Tatlow - Reckitt
In this episode, Mike's guest is Oliver Tatlow, Regional Director for Reckitt Hygiene ANZ. Olly urges you to get career experience in eCom, as you only have 2 jobs at most before it becomes the biggest channel in the FMCG world. He shares a clear plan for being successful in an interview, his thoughts on new hybrid working environments and the right way to raise your profile and start a career conversation with your leaders within the new world of work.
Hanna Fold - Unilever
In this episode, our guest is Hanna Fold, Sales Director for Unilever’s Food and Refreshment business. If you’re feeling a little tired as we come to the end of a long year, Hanna’s energy will give you the boost you need to get across the line. And, for the many who are targeting 2022 as a career transition year, she gives some very practical advice about how to show up and impress in an interview.
Victoria Baker - GWA Group Ltd
In this episode, Mike talks with Victoria Baker about how she transitioned from a successful career in FMCG to leading brand development for the bathrooms and kitchen business, GWA Group.
They chat about the role marketing should play in an Executive team, how marketers can work effectively with sales, the immense value of being in front of customers and how much you can learn from being asked to present to the Board. With help towards the end of the podcast from her incredibly cute French Bulldogs, she also shares the best NPD she's been involved with and tips on how to create time for creative thinking.
Chris Shaw - Diageo
In this episode Mike chats with Chris Shaw, Sales Director of Diageo and Chair of the Drinks Association Embrace Difference Council. They have a great conversation about Chris’ career to date and he shares advice to aspiring Sales Directors on the L&D and breadth of experience necessary for the role. Chris also shares his thoughts on start ups and talks candidly about the importance of diversity both in the sales function and the drinks industry.
Gerard Smith - Freedom Foods
In this episode, Mike gets the inside scoop as he chats with Gerard Smith, the Global CMO of Freedom Foods, soon to be called Noumi (subject to shareholder ratification). Aside from learning the potential new name for Freedom Foods, they discuss how much Gerard learned from his time leading marketing and CX for TAFE and how leaving FMCG and working overseas could be enhancing for your career and leadership; the dynamics of the relationship between CMO and CEO and what role marketing plays on the ELT.