33 min

YouTube’s "Rise to World Domination” • Mark Bergen (Bloomberg‪)‬ Tech'ed Up

    • Technology

Bloomberg reporter Mark Bergen joins Niki remotely to discuss his new book “Like, Comment, Subscribe: Inside YouTube’s Chaotic Rise to World Domination.”  We dive into the behind-the-scenes impact Google has had on shaping YouTube into the search juggernaut it is today.  Mark details the outsized influence YouTube has on the social media landscape while remaining a “sleeping giant” largely ignored by regulators and protected from much of the “techlash” its competitors have faced.
"My optimistic take is that all this new pressure on regulation could force YouTube to disclose and be a lot more transparent of a place." -Mark Bergen
Links:
Buy Mark’s Book ”Like, Comment, Subscribe: Inside YouTube’s Chaotic Rise to World Domnation” New Yorker reviewFollow Niki on Twitter Learn More at www.techedup.com Follow us on Instagram Check out video on YouTube Follow Niki on LinkedIn

Bloomberg reporter Mark Bergen joins Niki remotely to discuss his new book “Like, Comment, Subscribe: Inside YouTube’s Chaotic Rise to World Domination.”  We dive into the behind-the-scenes impact Google has had on shaping YouTube into the search juggernaut it is today.  Mark details the outsized influence YouTube has on the social media landscape while remaining a “sleeping giant” largely ignored by regulators and protected from much of the “techlash” its competitors have faced.
"My optimistic take is that all this new pressure on regulation could force YouTube to disclose and be a lot more transparent of a place." -Mark Bergen
Links:
Buy Mark’s Book ”Like, Comment, Subscribe: Inside YouTube’s Chaotic Rise to World Domnation” New Yorker reviewFollow Niki on Twitter Learn More at www.techedup.com Follow us on Instagram Check out video on YouTube Follow Niki on LinkedIn

33 min

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