46 episodes
Rein In Your Herd Rein In Your Herd
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- Business
How do I find clients for my equine business? Why can’t I get any traction on Facebook or followers on Instagram? Am I doomed to be a poor equine professional forever? Welcome to Rein in Your Herd, where hosts April Hardeman and Laura Langfitt give you permission to go for your goals in a way that feels good to you. There is a CEO within you. You just have to let her out. We don't condone the culture of the overworked, underpaid equestrian who puts everyone else's needs before her own. You can have a killer horse business or be a successful equestrian without being poor and exhausted. All it takes is a little bit of faith to find your self-worth and a lot of determination to prove it. Subscribe now so you don’t miss another episode.
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New Host for Rein In Your Herd Podcast
Welcome the new host to the Rein In Your Herd Podcast, Lindsey Ardmore.
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Bethany Lee Shares How to Succeed as a Multi Passionate Equestrian
Bethany Lee is well known in the equestrian world. The owner of My Equestrian Style blog and Instagram, the Equestrian Podcast, Co-Owner of the Equestrian Workshop, AND a full-time trainer, Bethany is the queen of succeeding as a multi passionate equestrian. In this episode, she shares how she got started, what she does to keep growing, and gives some great advice for those of us who want to do it all. You CAN do it all if you really want you. You just need an awesome team behind you and...
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What You Need to Know About Growing Your Team
Growing your team doesn't have to mean hiring a full-time employee with benefits and paid time off. It can be as simple as hiring someone to clean your horse or bringing on an expert to take part of your business that you don't enjoy off your hands. Successful business owners don't try to do it all. They stay in their lane and outsource the stuff that is outside of their expertise. Tune in to Episode 43 to learn when it's time to grow your team and get some tips on hiring someone who is ...
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Fostering Successful Collaborations With Alli Addison
Alli Addison is the person behind the gorgeous Instagram account, Milton Menasco. We asked her about collaborations, and she gave us a TON of information from how to build strong collaborative relationships to tips on setting yourself up for a successful partnership.A collaboration is a business relationship. You have to take it seriously and approach it professionally. If you are intentional in your marketing assets and setting yourself up correctly, collaborations can be an incredible tool ...
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Why You Need a Messaging Strategy
A messaging strategy is essentially your brand story. It calls out to your soulmate clients and shows them how you can change their life. It takes your core values and turns them into customer-facing statements that communicate the who, what, where, when, why, and how of your business. The more clear you can get in your messaging strategy, the more effective your marketing will be. Nine times out of ten, when someone doesn't buy, it's because they don't understand the offer or how it can...
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Serving Equestrians Online with Krystal Kelly
Krystal Kelly is a badass equestrian (what else can you call someone who's done the Mongol Derby?!) and coach and the person behind Equestrian Adventuresses and The International Equestrian. She joined us to talk about selling online courses, collaborating with other course creators, and making money online in the horse industry. You don't want to miss this interview. Krystal is down to earth, not afraid to take a big leap of faith, and shares a TON of awesome tips if you want to make mo...