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58 min
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Staying True to Your Values And Still Building a Successful Coaching Business with Emilia Thompson PHD Social Mavericks
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- Marketing
In this episode, Simon interviews Emelia Thompson about her journey to building an online businesses. Emelia shares how she transitioned from teaching at a university to becoming an online coach and the challenges she faced along the way.
They discuss the use of transformation pictures in social proof and the importance of authenticity in content creation.
They also touch on the trendiness of social media and the need to stay true to one's values and brand.
There's also a conversation about the challenges women face in building credibility and being taken seriously in the online coaching industry.
Chapters:
00:00 Introduction and Background
01:26 Transitioning from Teaching to Online Coaching
08:12 The Role of Social Proof in Online Business
13:31 Staying True to Your Values and Brand
15:26 Avoiding Trendiness and Embracing Authenticity
29:54 The Importance of Business Metrics and Overall Impact
33:21 Embracing Imposter Syndrome as a Sign of Bravery
46:39 Challenges Women Face in the Online Coaching Industry
Follow Emilia here: @etphd_mentoring
Listen to the ETPHD Mentoring podcast here:
Listen to the EiQ podcast here:
Listen to the ETPHD Nutrition podcast here:
Follow Simon here: @iamsimonmitchell
In this episode, Simon interviews Emelia Thompson about her journey to building an online businesses. Emelia shares how she transitioned from teaching at a university to becoming an online coach and the challenges she faced along the way.
They discuss the use of transformation pictures in social proof and the importance of authenticity in content creation.
They also touch on the trendiness of social media and the need to stay true to one's values and brand.
There's also a conversation about the challenges women face in building credibility and being taken seriously in the online coaching industry.
Chapters:
00:00 Introduction and Background
01:26 Transitioning from Teaching to Online Coaching
08:12 The Role of Social Proof in Online Business
13:31 Staying True to Your Values and Brand
15:26 Avoiding Trendiness and Embracing Authenticity
29:54 The Importance of Business Metrics and Overall Impact
33:21 Embracing Imposter Syndrome as a Sign of Bravery
46:39 Challenges Women Face in the Online Coaching Industry
Follow Emilia here: @etphd_mentoring
Listen to the ETPHD Mentoring podcast here:
Listen to the EiQ podcast here:
Listen to the ETPHD Nutrition podcast here:
Follow Simon here: @iamsimonmitchell
58 min