Why the Auvik BDR team reports to marketing, their sales success metrics, and the tools they use to achieve clean data Sales Leader Spotlight

In this episode of Sales Leader Spotlight, we have a special double-feature with Jacqui Murphy and Mercedes Geimer of Auvik Networks. Jacqui is the Vice President of Marketing and Mercedes is the Director of Business Development.  The two work closely, as Auvik BDR’s report into marketing instead of sales, which is an interesting (and effective) structure, which they will dive into in this interview.