In this podcast, we are here to discuss the challenges high growth companies face and how to overcome them. We will be focusing on the human parts of work and how you can create a culture that brings out the best in your people and unlocks their full potential.
33: Hubspot EVP of Revenue Operations Alison Elworthy on how to build a growth flywheel
Historically, whenever there’s a problem or issue, teams address it by throwing an ops person at it. As a result, the operations function has been operating in a reactive fashion for a long time. Ops folks are innovative and they have big ideas. Alison Elworthy explains how to unleash your ops team and empower them to chase after strategic initiatives. She also talks about why this could be the most effective way for SaaS companies to break linear growth.
32: Convene CEO Ryan Simonetti on why the companies that learn the fastest win
Convene raised over $280MM over 10 years and was on the path to an IPO. In response to the crisis, CEO Ryan Simonetti had to re-invent their business and launch a digital event services product in the span of months. When embarking on an entrepreneurial journey, you have to accept that things will break and go awry. Those moments have an outsized effect on the outcome of a business. Here's what Ryan learned.
31: G2 CEO Godard Abel on the power of conscious leadership
Godard Abel (CEO at G2) breaks down how the software buying process is changing, his main takeaways from past ventures, and the impact conscious leadership has had on his career.
30: Troops CEO Dan Reich on Salesforce's $28 Bn bet that Slack + CRM is the future operating system for work
When Dan Reich and Scott Britton founded Troops there weren't too many people thinking about using Slack as an operating system for Salesforce. That all changed very quickly when Salesforce bought Slack for $27.7Bn. The two co-founders explain why the intersection between CRM + messaging platforms is something GTM leaders should be paying close attention to.
29: Sprout Social SVP of Sales Ryan Barretto on making customer experience a competitive advantage
The way people buy software is changing rapidly. Prospects want to see and experience the product firsthand before engaging in sales conversations. Ryan runs sales and customer success at Sprout Social, a company that helps businesses harness the power of social media marketing.In this episode, Ryan breaks down how to design processes that allow salespeople to be true value-adds in the modern sales motion and what skillsets you should be looking for when building out a revenue org.
28: Intercom SVP of Marketing Shane Murphy-Reuter on honing your GTM motion and messaging
The 3 go-to-market motions most commonly employed in B2B are: product-led growth (Atlassian), sales-led (Salesforce), and sales-assisted (blended model). Choosing the right go-to-market strategy is critical to the success of any venture.Shane walks us through the main factors that determine each strategy's effectiveness and talks about how to build and scale a B2B SaaS brand.