7 min

TRADEMARKS: Devaluing Your Trademark During Social Injustice Protests Keeping It Real In Business™

    • Entrepreneurship

How should your business navigate the social injustice and civil unrest happening around the nation right now? The Millennial Business Lawyer®, Salma Benkabbou, Esq., speaks about how modern audiences feel about businesses speaking out against racial inequality and hot button social issues, as well as how brands can actually increase the value of their trademark by being an ally and advocate for their communities. Although we didn't intend for this to be our very first full episode, we are ho...

How should your business navigate the social injustice and civil unrest happening around the nation right now? The Millennial Business Lawyer®, Salma Benkabbou, Esq., speaks about how modern audiences feel about businesses speaking out against racial inequality and hot button social issues, as well as how brands can actually increase the value of their trademark by being an ally and advocate for their communities. Although we didn't intend for this to be our very first full episode, we are ho...

7 min