30 episodes

A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone.

On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industry with a mission to positively impact the way people live.

But this isn’t a story of how to grow a business to a billion-dollar valuation. This tale is centered around a special group of people who are coming together to create something bigger than themselves. Despite several trials, the people of Norhart seek to make a positive impact on the world—and, ultimately, to do what every unicorn is born to do: make the impossible possible.

Join us weekly for this limited series chronicling the Kaeding family’s journey, from starting a family-owned business to becoming a unicorn with a business determined to do good.

Zero to Unicorn Norhart

    • Business

A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone.

On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industry with a mission to positively impact the way people live.

But this isn’t a story of how to grow a business to a billion-dollar valuation. This tale is centered around a special group of people who are coming together to create something bigger than themselves. Despite several trials, the people of Norhart seek to make a positive impact on the world—and, ultimately, to do what every unicorn is born to do: make the impossible possible.

Join us weekly for this limited series chronicling the Kaeding family’s journey, from starting a family-owned business to becoming a unicorn with a business determined to do good.

    Make the Customer the Hero

    Make the Customer the Hero

    Summary
    Crafting a compelling message is essential for conveying your dream to others. It requires understanding the needs of your audience and packaging your ideas in a way that resonates with them. Danny Brassel, an expert in crafting messages, shares valuable insights on how to create impactful introductions, make the customer the hero, establish a human connection, and leverage the power of storytelling. He emphasizes the importance of delivering value and building trust throughout the message. Additionally, he highlights the role of coaching in refining and improving your message. Ultimately, success lies in serving the core issue of your audience and providing support and service.

    Takeaways
    Craft your message to support and help your audience through their problems.Create a powerful introduction that establishes your authority while showing relatability.Make the customer the hero of your message.Establish a human connection by sharing personal stories and struggles.Utilize the power of storytelling to engage and captivate your audience.Focus on delivering value and building trust throughout your message.Consider the beginning and the end of your message as the most memorable parts.Seek coaching to refine and improve your message.Remember that success comes from serving the core issue of your audience.Linkshttps://norhart.comhttps://freegiftfromdanny.comhttps://www.dannybrassell.com

    Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

    • 39 min
    How To NOT Look Stupid: Personal Branding for Beginners

    How To NOT Look Stupid: Personal Branding for Beginners

    Summary
    Building a personal brand is key to achieving success and making connections. It involves showcasing your expertise, sharing your story, and being authentic. Steps to building a personal brand include identifying your subject matter expertise, developing thought leadership, sharing your passions and values, highlighting what makes you different, and defining your legacy and impact. It's important to be consistent, engage with your audience, and build relationships. To take your personal brand to the next level, you can consider hiring a publicist, pitching to journalists, getting on podcasts, and providing value to reporters. Avoid speaking on topics you're not knowledgeable about to protect your brand.

    Takeaways
    Building a personal brand is essential for success and making connections.Steps to building a personal brand include showcasing expertise, sharing your story, and being authentic.Consistency, engagement, and building relationships are key to a strong personal brand.To take your personal brand to the next level, consider hiring a publicist, pitching to journalists, getting on podcasts, and providing value to reporters.Avoid speaking on topics you're not knowledgeable about to protect your brand.Linkshttps://norhart.comhttps://victoria-pelletier.com

    Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

    • 27 min
    Earn $30k in 30 days

    Earn $30k in 30 days

    SummaryNicky Billou shares insights on how to earn $30,000 in 30 days by having the right mindset and focusing on serving people. He emphasizes the importance of caring about people and solving acute problems for them. Nicky also highlights the need to think like a business person and not just focus on the technical aspects of a skill. He advises charging appropriately for your services and valuing yourself. Additionally, he suggests finding a niche by identifying who is hurting and if you have the skill set to solve their pain. Nicky recommends various strategies for reaching people, including warm market, referrals, podcasts, and strategic partnerships.
    Takeaways
    To earn $30,000 in 30 days, focus on serving people and solving acute problems for them.Think like a business person and charge appropriately for your services.Find a niche by identifying who is hurting and if you have the skill set to solve their pain.Use strategies like warm market, referrals, podcasts, and strategic partnerships to reach people.Linkswww.norhart.comwww.linkedin.com/in/nickybillou

    Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

    • 35 min
    A Portfolio is NOT a Plan

    A Portfolio is NOT a Plan

    SummaryChad Hufford, owner of Veritas Wealth Management, discusses the importance of having a strategic long-term financial plan and avoiding common mistakes made by investors. He emphasizes the need to focus on income rather than principle, and to have a target for retirement income needs. Hufford recommends owning a diversified portfolio of equities to provide steady income growth over time. He also highlights the importance of working with a financial planner who prioritizes the client's goals and objectives.
    TakeawaysA portfolio is not a plan; it's important to have a strategic long-term financial plan that focuses on income.Having a target for retirement income needs is crucial to determine the amount of invested capital required.Owning a diversified portfolio of equities provides the best chance for steady income growth over time.Avoid making emotionally-driven decisions based on fear or greed; stick to the long-term plan.Work with a financial planner who prioritizes your goals and objectives.
    Chad's new book - https://rb.gy/gduu12

    Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

    • 31 min
    I Knew That I Would Never Have a Job!

    I Knew That I Would Never Have a Job!

    A serial entrepreneur, Darius Mirshahzadeh knew he'd never have a 'job'. Instead Darius dedicated himself on a different path, one that would lead to success and happiness.
    *Show notes currently unavailable.
    www.norhart.comwww.therealdarius.com

    Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

    • 1 hr 24 min
    The Man Who Survived His Own Death

    The Man Who Survived His Own Death

    Summary
    Dov Baron shares his journey from a challenging childhood to becoming a successful entrepreneur and polymath. He grew up in poverty and took on adult responsibilities at a young age. Despite facing adversity, he had a strong ambition to create a different life for himself. Dov started a freelance hairdressing business, which allowed him the freedom to travel and study different spiritual and psychological disciplines. He delved into neuroscience and addiction, exploring the impact of stress and the addictive process on human behavior. Dov's curiosity and polymathic mindset have driven his personal and professional growth. In this conversation, Dov Baron discusses the concept of subjective trauma and how individuals cope with pain. He explains the role of the opioid system in managing pain and the different coping mechanisms people use. Dov shares his personal experience of trauma and how it led him on a journey of recovery and self-discovery. He also talks about his work consulting with powerful people and the biases that can hinder understanding. Dov emphasizes the importance of seeing people beyond our biases and treating everyone with dignity and compassion.

    Takeaways
    Adversity can fuel ambition and drive individuals to create a different life for themselves.Having the freedom to explore different disciplines and study diverse topics can lead to personal and professional growth.Understanding the impact of stress and addiction on human behavior can provide insights into personal development and well-being.Curiosity and a polymathic mindset can lead to a deeper understanding of oneself and the world. Subjective trauma is a form of trauma that is experienced subjectively and can lead individuals to cope using various mechanisms, such as the opioid system.The opioid system can be activated as a coping mechanism for pain, leading individuals to engage in activities that release neurochemicals to lower stress levels.Self-actualization involves addressing emotional pain and understanding one's own emotional source code to create a path towards healing and personal growth.Recovery from trauma involves a journey of self-discovery and letting go of old identities and coping mechanisms.Consulting with powerful individuals requires breaching biases and seeing people beyond their external status, treating everyone with dignity and compassion.www.norhart.comwww.dovbaron.com

    Beat the banks! Interested in earning up to 8.5% interest? Visit Norhart Invest to learn more!

    • 1 hr 22 min

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