From startup to exit - the South African edition

You don't hear many exit stories in South Africa. But this week, we had the opportunity to speak to Andrew McElroy about building and selling Responsive Digital to a listed company! So how do you go from startup to exit.. Andrew and Renier Kriel shared their experience and insights in an impactful conversation on How Would You Build It. We also dived into what it means to build digital products and manage client expectations while ensuring you build valuable products. There were so many nuggets not only for agency founders, but for anyone building a digital business. 02:17 Let's go 03:16 Starting a company in the face of new technology (responsive = AI?) 06:45 How to gain traction on a niche from the start 10:07 How to package value in the beginning 14:15 Managing Expectations 20:22 Understanding competencies and responsibilities 35:54 Planning for an exit 41:14 Understanding the different roles and hats in small business, and which one are you wearing!