286 episodes

Keys to the Shop is a podcast designed to provide the coffee retail professional, with insights, inspiration, and the tools you will need to grow and advance your coffee career or coffee business. Together we learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about barista work, management, leadership, personal development, and anything else that will help you achieve success.

Keys To The Shop : Equipping Coffee Retail Professionals Chris Deferio

    • Food

Keys to the Shop is a podcast designed to provide the coffee retail professional, with insights, inspiration, and the tools you will need to grow and advance your coffee career or coffee business. Together we learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about barista work, management, leadership, personal development, and anything else that will help you achieve success.

    Asking for Help

    Asking for Help

    On bar, things get stressful. We are not just managing the physical space but we are also managing and navigating our emotions. It's all too easy to let our pride keep us from asking for help when we most desperate need it. In this shift break I talk about a recent experience I had that inspired the episode and we dive into vulnerability, team support, communication, and ultimately allowing ourselves and others to be humans at work. 
    Related episodes:
    When you're Losing it
    Harnessing your Emotions at Work
    Self Care 101
    Dealing w/ Stress in the Cafe
     
    Links:
    wwww.keystotheshop.com/consulting
    chris@keystotheshop.com
     
    This Episode brought to you by ODEKO!
    Painless and accurate ordering and inventory 
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    • 11 min
    197 : Getting the most from your Equipment w/ Melissa Vaiden of Counter Culture Coffee

    197 : Getting the most from your Equipment w/ Melissa Vaiden of Counter Culture Coffee

    It's tech time! Equipment breaks, that is just a fact of life. How and why it breaks depends on the way we maintain (or don't maintain) it over the corse of its life. right now there are thousands of bars working on machines that are either about to break or are well on their way because of improper care. Today we are talking with Counter Culture Coffee NYC equipment tech extraordinaire, Melissa Vaiden. The goal of our conversation? To help us avoid an untimely demise for the equipment we depend on. 
    Melissa Vaiden is a service technician for Counter Culture Coffee in the NYC region. After working as a barista for years, she found a tech internship at Boxcar Coffee that sparked her love for fixing coffee equipment. She speaks on panels sharing her experience as one of the few women working in the technical field. She also is a stage manager for the Coffee Champ's Cup Tasters competition.
    In this conversation e cover a LOT of information and best practices for your brewers, grinders, espresso machines and filtration. If you follow Melissa's advice here you will be sure to save yourself a world of suffering form needless maintenance issues. 
    We cover:
    Preventative maintenance for Espresso, brewer, grinders Why so many businesses get behind in their machine care Mindsets for getting the most from your equipment Budgeting for inevitable costs in machine care Filtration best practices Purchasing the right machine for your business Links:
    Counter Culture Coffee
     
    Related episodes:
    Talking Tech w/ Tom Ritz
    Terry's Top 10: How not to Kill your Espresso Machine
    Supplying and Selecting Equipment w/ Steve Rhinehart
     
    Got questions, comments, feedback? Want to work with KTTS Consulting? Chris@keystotheshop.com
     
    Visit our sponsors!
    www.prima-coffee.com/keys
    5% off your purchases at Prima Coffee until January 31st! Just use the code "HOLIDAY5" when you visit this link! 
     
    Want the best plant based beverage for your coffee drinks? 
    www.pacificfoods.com/food-service
     

    • 1 hr 2 min
    Example > Words

    Example > Words

    How do you inspire people? This was a question I was asked recently while conducting a day-long workshop for a group of cafe managers. The answer is easy to give, but hard to live. You can think of this also as policy -vs- relationship.
    Today we are going to talk about our tendency to try and force inspiration, why it falls short, and what to do instead. 
    Related episodes:
    179 : What you MUST Know About Employee Culture w/ Stan Slap
    Introducing Chaos
    Self-Betrayal and the Art of Action
    The Broken Chair
     
     
    Reach out! 
    wwww.keystotheshop.com/consulting
    chris@keystotheshop.com
     
    This Episode brought to you by ODEKO!
    Painless and accurate ordering and inventory 
    odeko.com/keystotheshop

    • 7 min
    196 : Understanding Consumer Preferences w/ Peter Giuliano

    196 : Understanding Consumer Preferences w/ Peter Giuliano

    Learning about consumer trends and preferences keeps us sharp and relevant. How well our shops do will have a huge impact on everyone in the value stream of coffee and in order to do our best work we need to be paying attention to what the research says as well as doing our own research locally. Thankfully the SCA has been doing intensive consumer and retail research for over a decade and what they have found may shift the way you view your customers and your business.
    To discuss the data with us today we are talking with the great Peter Giuliano, Chief Research Officer of the SCA and the Director of The Coffee Science Foundation. Peter has been in specialty coffee for over 30 years. In his long and illustrious career he has occupied almost every role both in the retail shop and roastery. You might also know him as being the former Director of Coffee and Co-Owner of Counter Culture Coffee. He has been deeply involved in SCA training programs, serving as Training Committee Chair from 2005-2007 and has been a volunteer for the Coffee Corps and other CQI programs. 
    Peter has always been a champion for coffee science and is truly thriving in his current role helping connect scientists, economists, sociologist, etc. with the coffee community to produce robust analytics to inform our moves into the future. 
    In this conversation we will dive into some of their findings from the consumer and retail research and discuss how it applies to what we do in the shop.
    I hope you enjoy!
     
    You will learn about:
    The importance of scientific research What "Specialty Adopters" and "Super Specialty" are How people get their taste preferences How to respond to large-scale studies The importance of local research  What does the data show is encouraging and challenging Find out more information here:
    www.sca.coffee/research 
    Peter on Twitter
    Related Episodes:
    Researching the Cafe w/ Dr. Jennifer Ferreira
    Designing the guest Experience w/ Dr. Lisa Waxman
    Joseph A. Rivera on Organic Acids & the Importance of Coffee Science
    The Consumer Revolution w/ Kevin Sinnott
     
    Got questions, comments, feedback? Want to work with KTTS Consulting? Chris@keystotheshop.com
     
    Visit our sponsors!
    www.prima-coffee.com/keys
    5% off your purchases at Prima Coffee until January 31st! Just use the code "HOLIDAY5" when you visit this link! 
     
     
    Want the best plant based beverage for your coffee drinks? 
    www.pacificfoods.com/food-service
     

    • 1 hr 5 min
    Empowering Staff to make the right Call

    Empowering Staff to make the right Call

    It's easy to create an environment in the coffee shop where staff feel they are bound by tight rules and restrictions. In this environment we don't get to see much creative hospitality in the form of solving problems for customers. Today we are chatting about the need to empower your staff to make calls on the bar that reinforce the the values and spirit of the organization. 
     
    Related Episodes:
    Fear or Inspiration
    6 Truths about Power
    The Power of "Good Authority" 
     
    Reach out! 
    wwww.keystotheshop.com/consulting
    chris@keystotheshop.com
     
    This Episode brought to you by ODEKO!
    Painless and accurate ordering and inventory 
    odeko.com/keystotheshop

    • 11 min
    195 : Organizing the Community w/ Espresso State of Mind founders Javier Alvarez and Joseph W. Gonzalez

    195 : Organizing the Community w/ Espresso State of Mind founders Javier Alvarez and Joseph W. Gonzalez

    Getting your local coffee community to come together can be a powerful way to build networks, friendships, and careers. This is what today’s guests have made their mission.
    Javier Alvarez and Joseph W. Gonzalez are long time professional baristas who founded Espresso State of Mind in 2017 to give their fellow baristas a platform to showcase talents, meet one another, and excel in their careers. Besides consulting, content creation, and catering, their main focus is on hosting latte art throw downs.
    In our discussion today we are going to get an inside look into Espresso State of Mind and walk away motivated by the lessons they have learned, the advice they give for starting something in your own community, and the passion and drive they express for just going out and making your dreams a reality. 
    Enjoy! 
    Links:
    www.espressostateofmind.com
    Instagram
     
    Related episodes:
    How to host a Throwdown w/ Justin Shepard 
    Founder Friday w/ Jason Card
    Mastering Latte Art: Interviews w/ the Best 
     
    Interested in Keys to the Shop Consulting services? Let's talk Chris@keystotheshop.com
    Get on the Keys to the Shop email list and get the transcripts, bonus audio, and extra resources! Click Here!
     
    www.prima-coffee.com/keys
    5% off your purchases at Prima Coffee form now until January 31st! Just use the code "HOLIDAY5" when you visit this link! 
     
     
    Want the best plant based beverage for your coffee drinks? 
    www.pacificfoods.com/food-service
     
     
     
     
     
     

    • 51 min

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