32 episodes
Beyond the Launch Chelsea Wallace
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- Business
Welcome to "Beyond the Launch," where we peel back the curtain on what comes after those flashy 6 and 7-figure launch success stories. Hosted by Chelsea, with 8 years of expertise in the launch game, we're diving into what happens when the launch party's over, the digital doors are closed, and the high of the hustle fades into the background. We're here to explore the unspoken journey of dreaming beyond the moment when you've hit all your goals, navigating bigger and bigger revenue months when it's more money than you've ever had, how to avoid self-sabotage when you're feeling like you *should* be doing more, and the discipline required to maintain focus and keep your business doing its job, while you explore your next steps. Join us as we tackle the mental, emotional, and strategic challenges experienced by seasoned entrepreneurs who are looking for more beyond their best launches. We're having raw, real, and candid post-launch conversations for the veterans of the launch game. The ones who've been in the trenches, seen it all, and are questioning what lies beyond the best versions of their launch. Subscribe now and let's get into it.
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3 Proven Tactics from My Clients' Highest Revenue-Generating Launches
Chelsea, The Launch Copy Coach, does a mini-client case study, discussing 3 key revenue-boosting strategies used by her clients during their most successful program launches to date. She emphasizes that these tactics provide valuable insights into audience preferences which can help to (1) refine your messaging, (2) enhance client connection, and (3) increase your overall impact. Throughout the episode, she offers quick tips for implementing these techniques in future launches.00:00 The Power...
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Evolving Your Business After Record-Breaking Launches: Exploring Growth Paths
In this episode, host Chelsea addresses business coaches and course creators who have recently had their most successful launches or months in business, emphasizing the importance of reassessing the business and growth goals after these achievements. She introduces two primary strategies: converting the offer to an evergreen program or continuing to live launch the program. Chelsea explains that the choice depends on the entrepreneur's lifestyle goals, their preferred business demands, a...
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Ask This Question Before Your Next Launch: The Four R's Approach
In this episode, Launch Copy Coach Chelsea hosts a live discussion about the essential question individuals should ask before their next launch: 'Do I want the level of demand and responsibility on me, during this launch, to stay the same, to increase or to decrease?' To help coaches and course creators answer this question, Chelsea introduces the concept of four R's - Roles, Responsibilities, Results, and Requirements. Each 'R' needs to be intentionally reflected on to ensure a lau...
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Launch Trends for Spring 2024: Strategy, Leadership, and Creativity
In this episode, the host, Chelsea discusses three important trends for successful course and coaching program launches in spring 2024. The first trend gets you more revenue before you open doors to your offer, optimizing the opportunity of connecting with potential clients. The second trend grows MASSIVE trust with your community. Lastly, the third trend creates a launch experience that your people can't wait to show up for! – turning them into enjoyable experiences rather tha...
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2022 Launch Trends to Watch
To kick off season 3 of the podcast, I give you coaches and course creators 3 launch trends to watch for throughout 2022 and possibly to employ in your own launches.2021 was quite a year of growth, disappointment, scaling, refinement, so many challenges and so many opportunities for more. All of that has significantly impacted what audiences are looking for in terms of their experiences during a launch and inside the programs they sign up for.In this episode, I share 3 of the things that I'm ...
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A Simple Mindset Shift for When You're Thinking "What if My Launch Doesn't Work?"
We all fall prey to these thoughts: what if my launch doesn't work? What if people don't buy? What if I don't meet my goal?It's easy to ask these questions and then spiral into creating a whole reality in our minds that has us low-key believing that our launches won't work. Then we start acting like they won't work and making decisions from a place of panic, anxiety, fear, and all kinds of other emotions...instead of based on our data and the outcomes we actually DO want.So how do we ask...