Less Chatter, More Matter: The Communications Podcast Mel Loy

How do you communicate about the tough topics?
More importantly, in a world of upheaval and an ongoing barrage of information and news - how do you communicate about the important things in a meaningful way, with a positive outcome?

In this week's episode of the Less Chatter, More Matter podcast, we dive head first into exactly this; how to navigate the complexities of a world in upheaval, and what you can do to communicate it in a way that is empathetic, and impactful, in all the right ways.

Tune in to learn all about it.

Links mentioned in this episode:
Check out our website hereReach OutBeyond BlueHeadspace Mind.orgABC newsChange Isn't Hard! Mel's bookSign up here to the fortnightly mail out of free resources!






Say hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question

Welcome back to another episode of the Less Chatter, More Matter podcast. This week, we dive into part two of the EVP-explained series where we explain all things EVP, why it matters and how it matters to a comms pro.

For this episode, we've uncovered the process behind creating your EVP, step by step, alongside how you can embed it. We then give you the nitty-gritty details behind how you can gain traction internally, build excitement around your EVP and also make sure that the EVP aligns with the culture of your business.

So, why wait? Jump into this week's episode with us now!


Links mentioned in this episode:
Episode 63: What is an EVP and why is it important?Change Isn't Hard! Mel's bookSign up here to the fortnightly mail out of free resources!Say hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question

On today's episode of the Less Chatter, More Matter podcast, we cross the bridge from comms land into HR land a little to unpack the infamous Employee Value Proposition, or EVP, as it's more commonly known. 

Why, you ask? Well, from an internal comms perspective, particularly, and even a recruitment comms perspective, we need to make sure that the business' EVP is woven into everything we do. More often than likely, your EVP will be run in tandem with HR and the Comms teams as both are just as important in communicating and aligning the strategy, vision and everything in between. 
In fact, you'll sometimes find that the internal comms folks end up being responsible for the development of the EVP, so it also pays to know what one is, what should be in it and what that means for our communication practices. 

Now, don't fret - this is a big topic, we know, so this will only be the first of two episodes. So this week we'll delve into the key elements of a great employee value proposition, and then next week we'll get into the process of actually developing your EVP, communicating it and embedding it. So make sure you tune in for part two. 
Otherwise, let's get amongst it!


Links mentioned in this episode:
Change Isn't Hard! Mel's bookSign up here to the fortnightly mail out of free resources!Say hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question

On this week's episode of the Less Chatter, More Matter podcast, we're starting with a jargon-busting episode dedicated to detailing out exactly what the term "thought leadership" means.

As a comms pro, you've likely heard the term "thought leadership" a million times and wondered to yourself: what does that even mean?

Not to worry! This episode is here to detail all of the reasons why thought leadership is important, alongside what it is and how you can use it to elevate your brand, comms plans and your comms internally, and externally. We even give you some free templates to help you do it.

So, why wait? Let's get into it!


Links mentioned in this episode:
Change Isn't Hard! Mel's bookFind some templates here.Say hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question

Today we've covered a new topic that has been briefly touched on in previous episodes, but we are hyper-aware that if we called it exactly what it is... nobody would listen to it, because the topic is tiresome.

However tiresome, it's still important - if not more important than a lot of others, and that is:  the legal and ethical parts that comms pros need to adhere to, or be aware of. Things like the key laws you need to abide by in the comms space, alongside ethical considerations you'll need to keep in mind when creating content, distributing comms and generally participating in the wide world of comms

So, this week's episode of the Less Chatter, More Matter podcast may cover some boring topics... but they're ones you need to know! So buckle up and let's get into it!
Links mentioned in this episode:


Episode 32: What is accessibility and why is it important? (ft. Kelly Thibodeau)Accessibility blogsAustralia's Spam ActAustralia's Privacy ActAustralia's Disability Discrimination ActSay hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question

On this week's episode of the Less Chatter, More Matter podcast, we've dived into the fun topic of: social media.

We interviewed Rachael Gough, a Brisbane-based, award-winning certified personal stylist, content creator, and mum of two who is committed to showing women of all shapes and sizes, how to embrace their now and find their love for fashion, beauty, and life at all its wonderful stages. 

Now you might be wondering: why a stylist as a guest to a communications show? Well, when it comes to showing up on social media and generating business. Rachael knows how it's done. She has 64,000 followers on Instagram. Having started creating content in 2016. And it's her consistent presence on social media channels that has helped her reframe and shape her business over the years. 

 So in today's episode, Rachael gives us a peek behind the curtain as a content creator, sharing her top tips on how to create content that cuts through the noise. Including getting clear on your audience and showing up for your community ... so, why wait? Let's dive in!

Links mentioned in this episode:
Change Isn't Hard! Mel's bookSign up to the HMC newsletter for fortnightly nuggets of comms gold!Get in touch with Rachael:InstagramTikTokWebsiteSay hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question