25 episodes

The Promo Marketing Podcast brings you firsthand interviews and thought-provoking conversations with some of the $23 billion promotional products industry's biggest names. Hosts Sean Norris and Brendan Menapace offer witty, informative and concise takes on developing stories and ongoing trends.

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    • Business

The Promo Marketing Podcast brings you firsthand interviews and thought-provoking conversations with some of the $23 billion promotional products industry's biggest names. Hosts Sean Norris and Brendan Menapace offer witty, informative and concise takes on developing stories and ongoing trends.

    Smithsonian Curator Claire Jerry on Election Merch History, Current Trends and Interesting Items

    Smithsonian Curator Claire Jerry on Election Merch History, Current Trends and Interesting Items

    Claire Jerry, Ph.D., is a political history curator at the Smithsonian's National Museum of American History. She joined the show to talk about some of the best (and weirdest) items in the collection and discuss 2020 campaign merch trends she's seen. Sean and Brendan talk "Sexy Joe Biden" merch and other 2020 items...

    • 38 min
    Sorrento Mesa Promo's Scott Cappel Was Ready to Retire From His Printing Company—He Became a Promo Distributor Instead

    Sorrento Mesa Promo's Scott Cappel Was Ready to Retire From His Printing Company—He Became a Promo Distributor Instead

    After a successful career running his printing company, Scott Cappel was ready to retire. Then, on a whim, he went to PPAI Expo, and was so blown away by the industry he decided to jump in as a promo distributor. Scott told us why he made the switch, what he's learned so far and more. Plus, Sean and Brendan discuss old, obsolete tech and remember the mythical iPod Sock...

    • 37 min
    The Brains Behind That Genius Avocado Super Bowl Ad Talk Storytelling Through Weird and Wonderful Merch

    The Brains Behind That Genius Avocado Super Bowl Ad Talk Storytelling Through Weird and Wonderful Merch

    Avocados From Mexico's Super Bowl ad brought to life a QVC-style home shopping network filled with weird and wonderful merchandise for your avocado. We talked to the good folks at Energy BBDO, the agency behind the campaign, for the behind-the-scenes scoop. Plus, are these really the top 30 most recognizable logos?...

    • 27 min
    Proforma's Greg Muzzillo on Apple Co-Founder (and Promo Superfan) Steve Wozniak, Big Tech Investments

    Proforma's Greg Muzzillo on Apple Co-Founder (and Promo Superfan) Steve Wozniak, Big Tech Investments

    Proforma founder Greg Muzzillo joins the podcast to talk Steve Wozniak's promotional products collection, big tech investments (and why tech matters so much for industry businesses) and much more. Sean gives a first-hand report on Disney's Star Wars Galaxy's Edge merchandise, while Sean and Brendan debate the merits of $11 promotional sporks...

    • 27 min
    Live From Las Vegas: Promotional Products Trends at PPAI Expo 2020

    Live From Las Vegas: Promotional Products Trends at PPAI Expo 2020

    This week, the Promo Marketing Podcast comes to you direct from the show floor at PPAI Expo 2020! Jodie Schillinger of Maple Ridge Farms, Karl Johnson of iClick and Brandon Brown of SnugZ USA stopped by to talk product trends, Vegas must-do's and much more...

    • 19 min
    FLEXcon's Jodi Sawyer on Micro-Brands, a Big Print and Promo Sales Opportunity

    FLEXcon's Jodi Sawyer on Micro-Brands, a Big Print and Promo Sales Opportunity

    Micro-brands present a potentially huge sales opportunity for distributors, and FLEXcon's Jodi Sawyer joined the show to explain what they are, where to find them and how to get your foot in the door. Plus, Sean and Brendan recap PRINTING United and discuss PETA's eye-catching holiday sweater, Dunkin's hit holiday merch and more...

    • 35 min

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