The Modern Music Creator Podcast John McLucas

In a recent group call, Lia had some questions as to where she should focus some of her time and energy.


As creatives, we constantly feel the need to learn something that we feel can benefit us but does it really? Is learning that one extra thing or new technique REALLY going to sky rocket your career? Maybe it will maybe it wont? It all comes down to WHAT you should be focusing on with your time and energy. as an artist.

In this episode I sit down with Alexandra who unfortunately like most women in this Industry has had to "prove herself" time and time again just because of her gender.


All this stemmed from one Facebook post and I thought this is an important topic that needs to be discussed and how the "male superhero complex" in this industry towards women is not only damaging but just outright stupid.

It's going to take time before you find your "niche" in clients. The one thing that I always see a lot of freelancers do is immediately pick one area of their profession and ONLY focus on that.


For example, someone who does Music Production but ONLY works with Trap artists. and won't work with anyone else. While yes, you found the group of people you want to work for but how many opportunities did you just miss out on by shutting everyone else out?


I go over the "external specialist, internal generalist" approach to picking a niche.

As a freelancer, you need to be taking the time to build connections with potential clients. If you're not, then right there is a massive reason why you are not landing your "side gig" work as a freelancer.


In this episode I go over a few reasons why Freelancers are not landing work. From my time as a freelancer to hiring out some to help me with my projects, there have been a few things I notice that a good freelancer does and what a freelancer does to not get work.


If you are interested in booking a strategy call with my team and I, click here! UHP COACHING

In this episode, we talk all about content creation for creators. I give you a behind the scenes look on where to put your focus and energy and use your time affectively if you only have a few hours a week. I also go into creating content for platforms if you have "abandoned" them in the past.


If you are interested in booking a strategy call with my team and I, click here! UHP COACHING

In a recent Group Call, I had a conversation with Savannah on how to sculpt the perfect offer for her clients.


Savannah has an amazing set of skills and we had to talk it out to make sure that time and energy are being spent on the right things to help improve her career.


You'll hear everything from the start to end on how we get her on the path or creating that perfect offer.


If you are interested in booking a strategy call with my team and I, click here! UHP COACHING