The Loeries Special - Part 3 Key Africans Unlocked

Influencer Marketing is not a gimmick; it's serious business. A campaign called Supper Club was nominated under the category Best Influencer Marketing Campaign at the 2022 Loeries, and we caught up with Vuyisile Dlepu, Brand Manager for Jameson Irish Whiskey and Garreth van Vuuren, Founder and MD of RAPT Creative Agency (Johannesburg, Cape Town and the UK), Jameson's creative agency to discuss the work and their Loeries experience.