Should you be marketing even when your doors are closed? The short answer is yes! Busineeses have to continually innovate & adapt in order to come out on top of any situation. So maybe this time around your marketing WILL be and look different, but it shouldn't be non-existent. You, as a business owner, can set up yourself for success to thrive not only during, but AFTER this and any crisis.
Marketing is not JUST about selling, but it is about positioning yourself in a tasteful and positive light to provide solutions to problems. Your knowledge alone is very valuable, so even if you cannot provide a physical service, a virtual consultations can create enough rapport to keep bringing people in.
It is all about creating strategic moves now so you can AT LEAST cover your overhead and protect your assets.
Consider creating stimulus packages that you can offer your tribe, your people, your clients so they can help you out during this time.
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Welcome everyone to the Med Spa Accelerator Podcast! Brought to you by Everable Marketing! We’re excited to bring this podcast to you where we’ll be discussing the latest hacks and best practices in marketing and running a profitable medspa.
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