162 episodes

The Customers First Podcast with host Tacey Atkinson.

Here we engage in Customer-Centric Conversations with industry experts from around the globe to discuss strategies to deliver Magical Customer Experiences.

Thank you for tuning in, becoming Magic Makers, and I look forward to us sitting down to more valuable conversations in the future.

Remember.....

Customer-Centric Cultures Create Magical Customer Experiences.

Go Spread the Magic!

Customers First Podcast Tacey Atkinson

    • Business

The Customers First Podcast with host Tacey Atkinson.

Here we engage in Customer-Centric Conversations with industry experts from around the globe to discuss strategies to deliver Magical Customer Experiences.

Thank you for tuning in, becoming Magic Makers, and I look forward to us sitting down to more valuable conversations in the future.

Remember.....

Customer-Centric Cultures Create Magical Customer Experiences.

Go Spread the Magic!

    Positive Cultures Increase Project Success with Laura Bowers

    Positive Cultures Increase Project Success with Laura Bowers

    On this episode of the Customer's First Podcast, Laura Bowers, the CEO of The PMO Boss, shares insights into project management, leadership, and creating a positive work culture. Laura discusses how she stumbled upon project management and the importance of empathy in leadership. She highlights the significance of clear requirements and prioritization in achieving project success. Laura introduces her BOSS framework, emphasizing the importance of client collaboration for successful project implementation.

    The conversation delves into building strong team dynamics through team-building exercises and fostering a positive work culture. Laura encourages leaders to prioritize people and emphasizes the rewards of putting people first.
     
    Timestamps:
    4:21: Importance of Positive Culture in Project Success



    9:21: Prioritization and Clear Requirements in Business Practices

    14:55: Collaboration with Outside Consultants in the Outline Stage

    17:37: Breathing Life Back into a Lifeless Team
    27:51: Encouragement to Put People First in Leadership
     
    Laura's Contact Information:
     
    LinkedIn: @thepmoboss
     
    Tacey’s Contact Information:
    Website: www.taceyatkinson.com
    All of Tacey’s social media profiles are linked there and here:
    https://linktr.ee/taceyatkinson
    Thank you for tuning in, and I look forward to having more valuable conversations together in the future.
    Remember:
    Customer-Centric Cultures Create Magical Customer Experiences.
    Now Go, Create the Magic!

     
     

    • 29 min
    What's Your End Game with Laurie Barkman

    What's Your End Game with Laurie Barkman

    On this episode of the Customer's First Podcast, we are joined by Laurie Barkman, a Business Transition Sherpa. She shares her journey from CEO to expert in business transitions and acquisitions. Laurie emphasizes the importance of mindset in the transition process, noting that our mindset influences our actions and can impact the success of our business transitions.

    She discusses the concept of attachment and detachment for business owners, highlighting the need to detach from their businesses to enable successful transitions. Laurie also addresses the risks of dependency factors in businesses, such as owner dependence and lack of documentation, which can affect a business's salability.

    Furthermore, Laurie shares insights on financial planning for business owners looking to exit their businesses. She stresses the significance of knowing the value of one's business and creating a financial plan that incorporates personal and business financial aspects. She introduces the concept of the "value gap estimator" to help entrepreneurs assess their financial readiness for transition.

    Moreover, Laurie provides valuable advice on the seller reality check, emphasizing that buyers operate on their own timelines and that businesses should be ready for sale at any time. She also gives a glimpse into her course, Endgame Entrepreneurship, which guides entrepreneurs through the exit planning process and offers community support and group advisory to ensure a successful transition.
     
    Timestamps:
    04:29: Transition Planning and Succession

    04:44: Importance of Mindset in Transition

    08:22: Considerations for Transitioning Entrepreneurs

    10:16: Detachment and Personal Planning

    11:45: Impact of Attachment on Business Value

    24:23: Endgame Entrepreneurship Course Introduction

    24:55: Seller Reality Check and Timing
     
    Laurie’s Contact Information:
    Website: https://thebusinesstransitionsherpa.com
    Book: BusinessTransitionHandbook
    Social Media Profiles: @lauriebarkman
    Tacey’s Contact Information:
    All of Tacey’s social media profiles are linked there and here:
    https://linktr.ee/taceyatkinson
    Thank you for tuning in, and I look forward to having more valuable conversations together in the future.
    Remember:
    Customer-Centric Cultures Create Magical Customer Experiences.
    Now Go, Create the Magic!

     

    • 33 min
    You ARE Your Content and Proofreading Matters with Jon Clemence

    You ARE Your Content and Proofreading Matters with Jon Clemence

    On this episode of the Customer's First Podcast, Tacey sits down with Jon Clemence, the creator and owner of Cedar Press Proofreading. Jon shared his transition from a corporate job to starting his own proofreading business. He emphasized the importance of proofreading and editing in enhancing the customer experience, highlighting how simple errors like spelling mistakes can deter potential customers. 
    Jon provided valuable tips for proofreading our own work, such as utilizing spell checkers and grammar tools wisely and creating an internal style guide for consistency. Furthermore, Jon discussed how proofreaders can elevate the quality of content by tightening prose, finding and fixing basic errors, and ensuring consistency in writing style.
    Jon concluded by inviting viewers to visit his website for more insights and resources on improving online content. Overall, the episode provided valuable insights into proofreading and content editing, underscoring the impact of attention to detail on creating a positive customer experience.
    Timestamps:
    16:17: Proofreading Tips

    19:30: Tightening Prose

    20:39: Finding Basic Errors

    22:33: Simple Things Like Number Consistency
     
    Jon's Contact Information:
     
    Website: cedarpressproofreading.com
    LinkedIn: @JonClemence
    Instagram: @cp_proofreading
     
    Tacey's Contact Information: 
    Website: www.taceyatkinson.com  
    All Social Media: @taceyatkinson
    Thank you for tuning in, and I look forward to having more valuable conversations together in the future.
    Remember:
    Customer Centric Cultures Create Magical Customer Experiences.
    Now Go Create the Magic!

     
     

    • 30 min
    Building a Personal Brand That Shines Online with Shelly Niehaus

    Building a Personal Brand That Shines Online with Shelly Niehaus

    On this episode of the Customer's First Podcast, we spoke with Shelly Niehaus, an expert in personal branding for service-based businesses. Shelly shared her journey from a professional commercial photographer to an online marketing coach, helping service providers improve their marketing strategies. She emphasized the importance of building a personal brand that shines online and outlined the three key elements of a personal brand: name, face, and how you make people feel. Shelly provided practical tips for developing a compelling personal brand, including connecting, inviting, and positioning yourself effectively.

    Furthermore, Shelly discussed the significance of maintaining consistent branding across all marketing channels, including websites and social media platforms. She highlighted the impact of conducting a brand audit to ensure that your online presence reflects your brand identity cohesively. Additionally, Shelly shared insights on writing a compelling About Me page, emphasizing the importance of sharing your story and connecting with your audience authentically.

    Shelly encouraged listeners to embrace their authentic selves and translate their real-life values into their online presence to create a strong personal brand.
     
    Timestamps:
    5:10: Building a Personal Brand Online

    10:01: Steps to Develop a Compelling Personal Brand

    14:07: Importance of Consistent Brand Messaging

    17:43: The Vitality of About Me Pages

    25:14: Conducting a Brand Audit
     
    Shelly's Contact Information:
    Website: https://coaching.shellyniehaus.com
    LinkedIn: Shelly Niehaus
    Instagram: @shellyniehaus
     
    Tacey's Contact Information: 
    Website: www.taceyatkinson.com  
    Social Media: @taceyatkinson
    Thank you for tuning in, and I look forward to having more valuable conversations together in the future.
    Remember:
    Customer Centric Cultures Create Magical Customer Experiences.
    Now Go Create the Magic!
     

    • 36 min
    Purpose Driven Leadership with Elona Lopari

    Purpose Driven Leadership with Elona Lopari

    Elona Lopari, a business catalyst and author, joins us on this episode of The Customer's First Podcast to discuss her journey and passion for helping businesses align purpose with profit. Elona shares her personal story of immigrating to the U.S. as a teenager, climbing the corporate ladder, and ultimately venturing into entrepreneurship due to a shift in company culture. She emphasizes the importance of following one's purpose and passion in driving decisions and success.

    The conversation deepens into Elona's book, "Visionary Purpose-Driven Leadership," which serves as a practical guide for leaders. It outlines the seven foundational pillars, each offering tangible strategies for success. These pillars include conscious leadership, creating a conscious culture, aligning purpose and profit, fostering innovation and creativity, strategic growth, adapting to the future of work, and leaving a lasting legacy. By aligning personal and organizational values, these pillars empower leaders to drive success.

    The discussion touches on talent management, building trust within teams, and effectively navigating change management. Elona emphasizes the significance of self-awareness, continuous improvement, and empathy in leadership and the impact of building a culture of trust on brand reputation. 

    Timestamps:
    4:25: Purpose-Driven Leadership Pillars

    8:02: Aligning Purpose and Profit

    10:27: Nurturing Talent and Culture

    13:21: Influential Leadership

    18:00:Navigating Change Management

    21:15: Building Trust and Reputation
     
    Elona's Contact Info:
    Website: https://www.elonaloparicoaching.com
    Insta: @elonaloparicoaching
    LinkedIn: @elona-lopari
     
    Tacey's Contact Information: 
    Website: www.taceyatkinson.com  
    Social Media: @taceyatkinson
    Thank you for tuning in, and Tacey looks forward to having more valuable conversations together in the future.
    Remember:
    Customer Centric Cultures Create Magical Customer Experiences.
    Now Go Create the Magic!

    • 32 min
    Everyone Deserves To Be Lead Well with Jesse McCullough

    Everyone Deserves To Be Lead Well with Jesse McCullough

    Join us on this episode of the Customers First Podcast where host Tacey Atkinson welcomes leadership coach and Keystone Pharmacy Insights founder, Jesse McCullough, for a deep dive into the world of leadership and its profound impact on customer service and team dynamics. With a blend of personal anecdotes and actionable insights, Jesse shares his journey from pharmacist to leadership maestro, underscoring the importance of intentional leadership and the art and science behind it.
    He emphasizes the importance of leadership in various aspects of life, from work to personal relationships. He discusses the forbidden phrase of leadership, emphasizing the shift from saying "Our people won't do this" to "I haven't led our people to do this yet." Jesse explains the directional leadership framework, focusing on leading oneself first, then leading up, across, and down. He shares a touching story of impacting his team, leading to their personal growth and how everyone deserves to be led well.
    Jesse encourages listeners that they are capable of doing hard things and that hard things are what shape and develop us. Finally, Jesse expresses his passion for studying leadership principles and his goal of impacting a thousand pharmacists to become stronger leaders in the coming year. Tune in for an enlightening conversation that promises to transform your approach to leadership and customer-centricity.
     
    Timestamps:
    1:51: The Journey into Leadership Passion

    5:33: Discovering Learnable Leadership Skills

    10:10: Leadership: Art and Science Blend

    17:58: The Forbidden Phrase of Leadership

    23:23: Importance of Modeling Behaviors

    34:24: Current Passion: Studying Leadership
     
    Jesse's Contact Information:
    LinkedIn: jessewmccullough
    Facebook Group: kpipharmacy
     
    Tacey's Contact Information: 
    Website: www.taceyatkinson.com  
    Social Media: @taceyatkinson
    Thank you for tuning in, and Tacey looks forward to having more valuable conversations together in the future.
    Remember:
    Customer Centric Cultures Create Magical Customer Experiences.
    Now Go Create the Magic!

    • 39 min

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