229 episodes

Welcome to the Fitness Business Asia podcast, hosted by BASE founder and CEO Jack Thomas - a show with a strong and powerful mission to raise the standards of Asia’s fitness industry.

If you’re an ambitious gym owner, fitness manager, investor in the wellness industry or a coach that wants to get into the business side of fitness, this weekly resource will help you raise your game.

Fitness Business Asia Podcast Jack Thomas

    • Business
    • 5.0 • 5 Ratings

Welcome to the Fitness Business Asia podcast, hosted by BASE founder and CEO Jack Thomas - a show with a strong and powerful mission to raise the standards of Asia’s fitness industry.

If you’re an ambitious gym owner, fitness manager, investor in the wellness industry or a coach that wants to get into the business side of fitness, this weekly resource will help you raise your game.

    Barry and Shay Kostabi: How to create an incredible member experience

    Barry and Shay Kostabi: How to create an incredible member experience

    Group class experience experts Barry and Shay Kostabi return to the show to share with us how to build the foundations for a strong and successful brand, mission and member experience.
    If you find yourself looking at prices as a way to bring in and keep members, this episode will be perfect for you.
    Episode 86: Barry and Shay on creating an incredible digital experience
    Jack Thomas on the Fitness Career Mastery Podcast
     
    PARTNERS SUPPORTING THE SHOW
    Glofox
    ⮕ Innovative and comprehensive fitness management software
    ⮕ Glofox Website
    ClassPass
    ⮕ The app for all things fitness, spa & beauty
    ⮕ https://classpass.com/partners
    MyZone
    ⮕ Industry-leading heart rate monitor and online social platform for gyms and studios
    ⮕ https://www.myzone.org/
    Maya Agency
    ⮕ Branding, marketing and web development for fitness & wellness businesses
    ⮕ https://maya.agency/
     
    GUEST RESOURCES
    Book a Free Breakthrough Session
    Fitness Career Mastery Instagram
    Group X Conservatory Instagram
     
    SHOW RESOURCES
    Jack Thomas on LinkedIn
    Fitness Business Asia Website
    Fitness Business Asia Instagram

    • 1 hr 9 min
    The most important law of gym sales (make sure you do this)

    The most important law of gym sales (make sure you do this)

    A sale is not a sale until this law is realised. We made this mistake for years before tweaking our processes and almost eliminating the issue. This episode has some practical scripts you can use - but if you need more help with your sales process, reach out to us at Fitness Business Asia.
     
    PARTNERS SUPPORTING THE SHOW
    ClassPass
    ⮕ The app for all things fitness, spa & beauty
    ⮕ https://classpass.com/partners
    Maya Agency
    ⮕ Branding, marketing and web development for fitness & wellness businesses
    ⮕ https://maya.agency/
    MyZone
    ⮕ Industry-leading heart rate monitor and online social platform for gyms and studios
    ⮕ https://www.myzone.org/
    Glofox
    ⮕ Innovative and comprehensive fitness management software
    ⮕ Glofox Website
     
    SHOW RESOURCES
    Jack Thomas on LinkedIn
    Fitness Business Asia Website
    Fitness Business Asia Instagram

    • 16 min
    Suzanne Hosley, CEO of FIT Thailand: Bringing international fitness certifications to Asia and starting the Asia Fitness Conference

    Suzanne Hosley, CEO of FIT Thailand: Bringing international fitness certifications to Asia and starting the Asia Fitness Conference

    In our first in person interview in over 2 years, host Jack talks to Suzanne Hosley. Suzanne started FIT, Asia’s first internationally recognized personal training certification in 2005 as well as the region’s first major conference, with the Asia Fitness Conference in 2009.
    In the must-listen episode, Suzanne offers 37 years of experience in Asia and some great stories on what she’s been through along the way!
    The Asia Fitness Conference is in Bangkok from 30 Sept - 2 Oct, 2022.
    For 10% off a ticket at this year’s Asia Fitness Conference, use code: AFC2022_BASE
     
     
    PARTNERS SUPPORTING THE SHOW
    Glofox
    - Innovative and comprehensive fitness management software
    ⮕ Glofox Website
    ClassPass
    - The app for all things fitness, spa & beauty
    ⮕ https://classpass.com/partners
    MyZone
    - Industry-leading heart rate monitor and online social platform for gyms and studios
    ⮕ https://www.myzone.org/
    Maya Agency
    - Branding, marketing and web development for fitness & wellness businesses
    ⮕ https://maya.agency/
     
    GUEST RESOURCES
    Asia Fitness Conference 2022
    Buy a Ticket for AFC 2022 (AFC2022_BASE for discount)
    Suzanne Hosley on LinkedIn
     
    SHOW RESOURCES
    Jack Thomas on LinkedIn
    Fitness Business Asia Website
    Fitness Business Asia Instagram

    • 55 min
    6 CRUCIAL considerations when hiring coaches and instructors

    6 CRUCIAL considerations when hiring coaches and instructors

    If you’re a gym manager or owner who’s involved in the hiring of coaches and instructors, this episode will be perfect for you. It contains the learnings from years of experience working with over 100 coaches and all our successes and failures in this area - and there have been many!
     
    PARTNERS SUPPORTING THE SHOW
    ClassPass
    ⮕ The app for all things fitness, spa & beauty
    ⮕ https://classpass.com/partners
    Maya Agency
    ⮕ Branding, marketing and web development for fitness & wellness businesses
    ⮕ https://maya.agency/
    MyZone
    ⮕ Industry-leading heart rate monitor and online social platform for gyms and studios
    ⮕ https://www.myzone.org/
    Glofox
    ⮕ Innovative and comprehensive fitness management software
    ⮕ Glofox Website
     
    SHOW RESOURCES
    Jack Thomas on LinkedIn
    Fitness Business Asia Website
    Fitness Business Asia Instagram

    • 26 min
    Michael Jordan, CEO of UBX: Overseeing growth from 5 to 94+ locations and a major rebrand

    Michael Jordan, CEO of UBX: Overseeing growth from 5 to 94+ locations and a major rebrand

    Michael Jordan joined 12RND in 2017 at 5 studios and has helped grow the brand to 94 studios today (and counting), as well as overseeing a major rebrand recently to UBX.
    With great success comes a lot of lessons, which Michael was happy to share openly in this episode.
     
    PARTNERS SUPPORTING THE SHOW
    Glofox
    - Innovative and comprehensive fitness management software
    ⮕ Glofox Website
    ClassPass
    - The app for all things fitness, spa & beauty
    ⮕ https://classpass.com/partners
    MyZone
    - Industry-leading heart rate monitor and online social platform for gyms and studios
    ⮕ https://www.myzone.org/
    Maya Agency
    - Branding, marketing and web development for fitness & wellness businesses
    ⮕ https://maya.agency/
     
    GUEST RESOURCES
    UBX Boxing + Strength
    Own a UBX
    Michael Jordan LinkedIn
     
    SHOW RESOURCES
    Jack Thomas on LinkedIn
    Fitness Business Asia Website
    Fitness Business Asia Instagram

    • 49 min
    Should you open a franchise fitness concept or create your own brand?

    Should you open a franchise fitness concept or create your own brand?

    Fitness franchises are big right now, but should you open one or create your own, independent brand? In this episode, Jack Thomas helps you understand which route will be best for you.
     
    PARTNERS SUPPORTING THE SHOW
    ClassPass
    ⮕ The app for all things fitness, spa & beauty
    ⮕ https://classpass.com/partners
    Maya Agency
    ⮕ Branding, marketing and web development for fitness & wellness businesses
    ⮕ https://maya.agency/
    MyZone
    ⮕ Industry-leading heart rate monitor and online social platform for gyms and studios
    ⮕ https://www.myzone.org/
    Glofox
    ⮕ Innovative and comprehensive fitness management software
    ⮕ Glofox Website
     
    SHOW RESOURCES
    Jack Thomas on LinkedIn
    Fitness Business Asia Website
    Fitness Business Asia Instagram

    • 26 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Jzninety ,

Such a massive help!

Thank you Jack, your podcast has been such a handy learning tool in my process to start up my own studio here in Beijing. Once again, I really appreciate it mate! Looking forward to part 2.

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