How to harness the power of your brand to captivate your dream customers with Rachel Reiter from Hopscotch Branding Studio Products to Profits with Sarah J Cross

In this episode, we had the pleasure of hosting Rachel Reiter, founder of Hopscotch Branding Studio, a renowned expert in branding and design. Rachel shares her insights on how businesses can effectively harness the power of their brand to captivate their dream customers. And today, she’s going to share with us how branding is important in today’s business world.


She shares:


More about her background and how she got started in the business


Most common mistakes that business owners make in branding


Why is branding important


The three powerful ways the business can demonstrate their personalities through their branding


Her advice to new business owners on what they need to do to resonate their message with their branding



You can connect with Rachel Reiter here https://www.rachelreiter.com/On Instagram @rachelreiter_brandmentor

Check out The Creative Product Institute: https://www.creativeproductinstitute.com

Subscribe to Sarah's podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ

Follow Sarah on Instagram: @sarahjcross_official

Check out Sarah's website: https://www.sarahjcross.com