40 min

How to market your small business without relying on social media with Tess McCabe Not Just About Copy with Emma McMillan

    • Marketing

Tess McCabe is a graphic and website designer with two decades of experience driving results for her small business and solopreneur clients. She is known for her creative, clear and concept-driven design work, as well as her sound business advice, reliability, critical-thinking skills, and friendly, collaborative working style. 
Tess also writes and designs books for creative professionals and small business owners through her publishing imprint Creative Minds. Her books, 'Self-Promotion Without Social Media', 'Conversations with Creative Women' and 'Graphic Design Speak' are available at bookstores around Australia. She loves good ideas and a strong cup of tea.
In this episode, you’ll hear:
Why writing and publishing physical books has been so important to TessWhy Tess has moved away from social media – and how she markets her business insteadHow Tess approaches the process of book writing – and what’s on the post-it note stuck to her computerThe importance of finding a way to create that works from you How investing time in making 1:1 connections and developing various income streams has ensured the longevity of Tess’ business.How you can connect with Tess:
Websites: www.tessmccabe.com.auwww.creativemindshq.comInstagram: https://www.instagram.com/tessmccabe/ You may also love:
Episode 60: Content experiences designed for humans with Tait IschiaEpisode 45: Kindness online & off – Speaking friendly digital with Marie Nadal SharmaEpisode 39: Control is not a dirty word with Ilana KosakiewiczImportant links:
Free resources: https://www.emmamcmillancopy.com/free-copywriting-resources/ Sign up for my weekly email: https://www.emmamcmillancopy.com/ Book a discovery call: https://www.emmamcmillancopy.com/discovery-call/This podcast is produced by Emma McMillan & Sarah Harney.

I acknowledge the Traditional Owners of the land on which I record this podcast, the Wurundjeri people of the Kulin nations and honour their deep language and storytelling traditions. I pay my respect to Elders past, present and emerging.

Tess McCabe is a graphic and website designer with two decades of experience driving results for her small business and solopreneur clients. She is known for her creative, clear and concept-driven design work, as well as her sound business advice, reliability, critical-thinking skills, and friendly, collaborative working style. 
Tess also writes and designs books for creative professionals and small business owners through her publishing imprint Creative Minds. Her books, 'Self-Promotion Without Social Media', 'Conversations with Creative Women' and 'Graphic Design Speak' are available at bookstores around Australia. She loves good ideas and a strong cup of tea.
In this episode, you’ll hear:
Why writing and publishing physical books has been so important to TessWhy Tess has moved away from social media – and how she markets her business insteadHow Tess approaches the process of book writing – and what’s on the post-it note stuck to her computerThe importance of finding a way to create that works from you How investing time in making 1:1 connections and developing various income streams has ensured the longevity of Tess’ business.How you can connect with Tess:
Websites: www.tessmccabe.com.auwww.creativemindshq.comInstagram: https://www.instagram.com/tessmccabe/ You may also love:
Episode 60: Content experiences designed for humans with Tait IschiaEpisode 45: Kindness online & off – Speaking friendly digital with Marie Nadal SharmaEpisode 39: Control is not a dirty word with Ilana KosakiewiczImportant links:
Free resources: https://www.emmamcmillancopy.com/free-copywriting-resources/ Sign up for my weekly email: https://www.emmamcmillancopy.com/ Book a discovery call: https://www.emmamcmillancopy.com/discovery-call/This podcast is produced by Emma McMillan & Sarah Harney.

I acknowledge the Traditional Owners of the land on which I record this podcast, the Wurundjeri people of the Kulin nations and honour their deep language and storytelling traditions. I pay my respect to Elders past, present and emerging.

40 min