56 episodes

Want to learn what it really takes to grow a brand and harness the power of influence to create lasting impact? 

Influence Unlocked opens the door into the exciting world of public relations, personal branding, and leadership success. We go deep, exploring the highs and lows, the inner workings of, and the big ideas behind some of Australia's leading entrepreneurs, industry leaders, and change makers.

So come beyond the news headlines and highlight reels and get ready to UNlock your influence.

Hosted by Samantha Dybac, founder and CEO of leading Australian PR and strategic communications firm, The PR Hub.

Influence Unlocked Piccolo Podcasts

    • Business
    • 4.6 • 55 Ratings

Want to learn what it really takes to grow a brand and harness the power of influence to create lasting impact? 

Influence Unlocked opens the door into the exciting world of public relations, personal branding, and leadership success. We go deep, exploring the highs and lows, the inner workings of, and the big ideas behind some of Australia's leading entrepreneurs, industry leaders, and change makers.

So come beyond the news headlines and highlight reels and get ready to UNlock your influence.

Hosted by Samantha Dybac, founder and CEO of leading Australian PR and strategic communications firm, The PR Hub.

    Refugee to ASX CEO: Investor, Director & founder Maria Halasz on leading a life with purpose

    Refugee to ASX CEO: Investor, Director & founder Maria Halasz on leading a life with purpose

    In today’s episode of the Influence Unlocked, I catch up with the indomitable Maria Halasz. The multilingual former ASX-listed company CEO and leading venture capitalist board director is now CEO and co-founder of Stride Equity, Australia’s first venture capital backed equity crowdfunding platform.
    As an 18-year old, Hungarian-born Maria abandoned her medical studies following the sudden death of her beloved brother in an accident. Adventure – and Australia, where the siblings had dreamed of visiting together – called. Maria was granted political asylum and issued a one-way ticket to Perth, Western Australia, where she eventually arrived with just $50 and big dreams in her pocket.
    In the decades since, her career has unapologetically chartered leadership roles in male-dominated industries like banking, finance, investment, and biotech. “If I thought something [was] important or I could make a difference,” she reflects now, “I just did it!”
    Through our work at the PR Hub I have personally enjoyed working with Maria for several years now and we have a few things in common too, including a passion for giving back and helping people in business – “Knock on doors. You’ll be surprised how generous people are with their time” – give it their all and maximise their chances of success.
     No matter your title or where you’re at in business, if you’re looking for some career inspiration, tips for leading at the top and/or are curious about how to attract investment and mentors, you don’t want to miss this episode. 
    Follow Maria on LinkedIn: linkedin.com/in/mariahalasz
    Explore Stride Equity: strideequity.com.au
    Email Sam: samantha@theprhub.com.au
    Follow Samatha Dybac on LinkedIn: linkedin.com/in/samanthadybac/
    Follow the Influence Unlocked podcast on Instagram: @influenceunlockedpodcast
    Check out the Influence Unlocked podcast videos on YouTube here: https://bit.ly/3fq8dJ5 

    • 44 min
    Misha Zelinsky: boy from the 'gong to the battlefields of Ukraine

    Misha Zelinsky: boy from the 'gong to the battlefields of Ukraine

    Misha Zelinsky is a Fulbright Scholar, lawyer, war correspondent, and a leading authority on the rise of global authoritarianism.

    Born and raised by a single mother in the NSW coastal city of Wollongong, famed for its mining industry and surfing beaches, Misha decided to put aside a promising young legal career to pursue his passion for Labor and trade unionism, where he spent 12 years as the leader of the Australian Workers’ Union.

    Ultimately, it was this inherent drive to make an impact (“I want to make the biggest difference possible to the things that I care about”) that led him to Ukraine in 2022 as a war correspondent for the Australian Financial Review, following years as a regular columnist for the same news outlet writing on the future of democracy, Australian domestic policy, national security and geopolitics. He’s also the host of podcast, ‘Diplomates – A Geopolitical Chinwag’.

    In this episode of the Influence Unlocked, we take a very personal look into Misha’s life and some of the key decisions and turning points that have led him to where he is today. We also discuss the motivation behind becoming a published author, with Misha’s first work of fact-based fiction, The Sun Will Rise, honouring Ukraine’s fight for freedom in its ongoing conflict with Russia, released in late 2023.

    On taking chances in career and life, Misha is resolute. “Just jump,” he says. “It's never as scary as you think. People treat their lives as this irreversible decision-making process, but broadly speaking, most people's careers, those decisions, are not as scary as [we] build them up to be.”

    “The gut knows. Take the chance, you might surprise yourself!”

    Find him on Instagram and X (formerly Twitter): @mishazelinskyBuy The Sun Will Rise book: thesunwillrisebook.com

    Email Samantha: samantha@theprhub.com.au

    Follow Samatha Dybac on LinkedIn: linkedin.com/in/samanthadybac/Follow the Influence Unlocked podcast on Instagram: @influenceunlockedpodcast

    Check out the Influence Unlocked podcast videos on YouTube here: https://bit.ly/3fq8dJ5
    See omnystudio.com/listener for privacy information.

    • 47 min
    Loss, Trauma & the Gift of Life with The PR Hub founder, Samantha Dybac (Trigger Warning: this episode contains discussions about eating disorders and pregnancy loss)

    Loss, Trauma & the Gift of Life with The PR Hub founder, Samantha Dybac (Trigger Warning: this episode contains discussions about eating disorders and pregnancy loss)

    *Trigger Warning: this episode contains discussions about eating disorders and pregnancy loss

    It’s great to be back after a little time away from the podcast and what better time that to do things a little differently with me in the hot seat!

    In this episode, I’m interviewed by my long-time client and more importantly dear friend, the amazing, inspiring and unstoppable, Taryn Williams, an award-winning founder, brand ambassador, board director and business advisor.

    In this episode Taryn asks me about some of the most defining moments in my life, those that have shaped and impacted who I am today. Surprisingly, we get quite deep and personal on some topics. Only surprising because I am not used to sharing so much about my personal journey however, I felt really comfortable sharing with you all and hope that some of the things we cover might resonate or even be useful.

    We also delve into the topics of entrepreneurship, personal branding and public relations, with some more practical advice for those of you who might be business owners or thought leaders in your industries looking to hear more.

    As nervous as I was going into the chat, I really enjoyed the opportunity to sit on the other side of the interview and share some of my story. I hope you enjoy it too - and don’t forget - I would love for you to subscribe on your favourite podcast app and leave a review, so more great people like you can listen in to the Influence Unlocked podcast.

    Now over to Taryn!

    And don’t forget you can connect with me via email samantha@thepruhb.com.au or LinkedIn https://www.linkedin.com/in/samanthadybac/

    Listen to the Cassandra Kelly interview https://podcasts.apple.com/no/podcast/owning-your-power-with-cassandra-kelly/id1490324814?i=1000549088115
    See omnystudio.com/listener for privacy information.

    • 54 min
    Adam Bub: Be your own brand hero & do things that terrify you!

    Adam Bub: Be your own brand hero & do things that terrify you!

    If there is anyone who understands the dance between brand strategy, the power of authentic storytelling and content production, and what audiences want, it’s my guest for this episode, Adam Bub.

    Head of Commercial Media at leading digital media and TV production company Pinstripe Media by day, social media influencer by night, and doer of cryptic crosswords in all the moments in between, Adam Bub has built an impressive 15-year career with major news sites including Nine Digital and Mamamia (interviewing the likes of Kim Kardashian, Hugh Jackman, Will Smith, and Demi Lovato) and crafted content campaigns in partnership with hundreds of Australia's leading brands.

    I’ve had the pleasure of working with Adam before. He directed me as the ‘talent’ on Kochie’s Business Builders TV and he really makes being on camera a relaxed and fun experience.

    In this episode of Influence Unlocked we cover a lot of ground, from what makes a good story (the ‘human factor’) and why it’s so important to ‘become your own brand PR hero’, to Adam’s evolution from shy teenager, coming to terms with his sexuality and whose choicest piece of career advice is simply: do things that terrify you.

    So, if you are a business owner or public relations professional wanting to better understand what makes a good pitch, or an aspiring content creator wanting a peek into the world of someone who has grown their own personal brand alongside an exciting career both in front of and behind the camera like a boss, listen in. There’s something for everyone in this episode!

    Follow Adam on LinkedIn: linkedin.com/in/adam-bubFind him on Instagram & TikTok: @adambub

    What Adam’s reading: Afterparties by Anthony Veasna So

    Email Sam: samantha@theprhub.com.au

    Follow the Influence Unlocked podcast on Instagram: @influenceunlockedpodcast

    Follow Samatha Dybac on LinkedIn: www.linkedin.com/in/samanthadybac/

    Check out the Influence Unlocked podcast videos on YouTube here: https://bit.ly/3fq8dJ5

    Podcast Producer: https://piccolopodcasts.com.au/
    See omnystudio.com/listener for privacy information.

    • 1 hr 1 min
    Author Ali Lowe on how a personal tragedy altered the course of her life

    Author Ali Lowe on how a personal tragedy altered the course of her life

    If you’ve ever wondered what it feels like to be doing what you really love – that thing you felt called to do, even as a young child – for a living, you won’t want to miss this episode. 

    I first crossed paths with my guest, Ali Lowe, when she wrote an amazing cover story on one of The PR Hub clients, James Spenceley, for the Mosman Daily/North Shore Times a few years back (listen to my interview with James this season in episode 6, the link is below).

    Like most good stories, Ali’s is one of risk, instinct, and perseverance. Despite a successful 20-year career as a journalist and editor in the UK and Australia, following the death of her brother, she left full-time work to be closer to and more present for her young family. While freelancing, she realised a passion for writing fiction and was accepted into a novel-writing course in 2019, and the rest is history. 

    Described by The Weekend Australian as both “moving swiftly into the footsteps of Liane Moriarty '' and “one to watch”, it may make it sound at times like it all just fell into place one day, however her success has been anything but accidental.

    She’s already two books in (her second novel, The Running Club, is out this month) and excited by and grateful for her new, very public image as an author. “Am I a brand now?!” she jokes. 

    Importantly, for Ali, personal branding was never an ego trip or a commercial pursuit. Instead it meant tapping into the energy and wisdom of successful people she admired, building authentic connections with other writers, and of course, the discipline required to get the job done…and there are lessons in there for us all.

    The Running Club is available from 14 March ‘23 at all your usual bookshops, Big W, Target, Kmart, Dymocks, Booktopia, Amazon, and Audible.

    Listen to the James Spenceley interview at https://podcasts.apple.com/au/podcast/entrepreneur-and-vc-james-spenceley-on-how-to-stay/id1490324814?i=1000590065861

    Connect with Ali on Instagram @ali_lowe_author

    Find our more at https://www.aliloweauthor.com/

    Email Sam at samantha@theprhhub.com.au

    Follow the Influence Unlocked podcast on Instagram: @influenceunlockedpodcast

    Follow Samatha Dybac on LinkedIn: linkedin.com/in/samanthadybac/

    Check out the Influence Unlocked podcast videos on YouTube here: https://bit.ly/3fq8dJ5

    Podcast Producer: https://piccolopodcasts.com.au/
    See omnystudio.com/listener for privacy information.

    • 49 min
    “My life is just starting”: Nicho Plowman cofounder of Insight Timer gets personal

    “My life is just starting”: Nicho Plowman cofounder of Insight Timer gets personal

    I am thrilled to introduce one of our The PR Hub clients in this episode of the Influence Unlocked.

    Nicho Plowman is the co-founder of the world's #1 meditation app, Insight Timer, with 23 million active users worldwide and Vedic meditation teacher.

    Attracted from a young age to the excitement and adrenaline of doing business, Nicho worked with some amazing international organisations like ESPN and was the co-founder of a multimillion-dollar tech software company in his 30s.As he approached 40 he was living a life that on the surface that many people would dream of; a successful tech entrepreneur, with a luxurious global lifestyle alongside his highly successful fashion designer wife and two young daughters.

    However, beneath the exterior Nicho was a high-flying, hard-living entrepreneur heading down a path of mental, emotional, and physical destruction.

    Nicho’s journey is an inspiring story for anyone who has felt overworked or highly stressed, and business professionals who seem to have it all on the surface but underneath feel their work/life balance is out of whack and are looking for ways to reclaim their sense of purpose, health & wellbeing.

    This was an amazing chat and I know you’re going to love it, too.

    Connect with Nicho on LinkedIn: https://www.linkedin.com/in/nicho-plowman-ba77b8254/

    Follow the Influence Unlocked podcast on Instagram: @influenceunlockedpodcast

    Follow Samatha Dybac on LinkedIn: linkedin.com/in/samanthadybac/

    Check out the Influence Unlocked podcast videos on YouTube here: https://bit.ly/3fq8dJ5

    Podcast Producer: https://piccolopodcasts.com.au/
    See omnystudio.com/listener for privacy information.

    • 46 min

Customer Reviews

4.6 out of 5
55 Ratings

55 Ratings

Troy Trewin ,

A terrific podcast for small business owners

The stories from the guests, in various industries and stages of growth, are great to listen to. Sam’s questions and genuine interest in the guests’ journey, and advice for the audience, shine through.

fashionn.videos ,

Powerful and informative

Influence Unlocked is my go to podcast when I’m in need of some inspiration or insight.

Samantha is full of knowledge and experience, a great mentor and someone who is a key figure in the world of PR. I highly recommend this podcast to anyone who is curious about business or female founders. The guests that feature on her podcasts are relevant and interesting individuals who bring the podcast to life.

My favourite podcast!

PoscastFeaster ,

Behind the scenes leadership

Sam Dybac is a genuinely curious and insightful interviewer. A great listen!

Top Podcasts In Business

The Diary Of A CEO with Steven Bartlett
DOAC
Retire Right
this is money
She's On The Money
Victoria Devine
Straight Talk with Mark Bouris
Mentored.com.au
Equity Mates Investing Podcast
Equity Mates Media
Backstage with Cooper & Matty Johns
JOHNS MEDIA

More by Piccolo Podcasts

Cricket Unfiltered
Piccolo Podcasts
Digital Growth Hacking
Piccolo Podcasts & Media
Finesse Your Money
Piccolo Podcasts
Magnify You
Piccolo Podcasts