20 episodes

This is Australia's first podcast dedicated to all things conversion rate optimisation, experimentation and personalisation. We will share tips and experiences from some of the best experimentation practitioners from all around the world. Hosted by Nima Yassini and Stacey Isaac, founders of the New Republique Agency.

Digital Growth Hacking Piccolo Podcasts

    • Business
    • 4.0 • 4 Ratings

This is Australia's first podcast dedicated to all things conversion rate optimisation, experimentation and personalisation. We will share tips and experiences from some of the best experimentation practitioners from all around the world. Hosted by Nima Yassini and Stacey Isaac, founders of the New Republique Agency.

    Buy Now, Pay Later Experimentation with Patrick Collins, Zip

    Buy Now, Pay Later Experimentation with Patrick Collins, Zip

    Former Zip Chief Product and Technology Officer, Patrick Collins, discuss Buy Now, Pay Later experimentation and running product teams in Silicon Valley with Nima and Stacey. 

    Digital Growth Hacking  – Australia’s first podcast dedicated to all things experimentation, CRO (conversion rate optimisation) and personalisation hosted by New Republique’s Co-founders Nima Yassini and Stacey Issac.   

    Topics or guest submissions: hello@newrepublique.com

    Listen on Apple Podcasts or Spotify 

    Follow @NewRepublique:

    LinkedIn
    Instagram

    Facebook

    See omnystudio.com/listener for privacy information.

    • 38 min
    Navigate the CRO Minefield with Matthew Horn

    Navigate the CRO Minefield with Matthew Horn

    Want to know how to step across the minefield of CRO partners to find one that works as part of your team? In this podcast Nima chats candidly with Matthew Horn, The General Manager of Digital at Country Road Group, who gives an honest and an informative perspective on what to look for.

    Matthew has a keen interest in meeting customer needs and transforming industry expectations by using agile experimentations. He loves to help change behavioural patterns by giving consumers a better choice by enhancing the customer journey experience .

    Digital Growth Hacking  – Australia’s first podcast dedicated to all things experimentation, CRO (conversion rate optimisation) and personalisation hosted by New Republique’s Co-founders Nima Yassini and Stacey Issac.   

    Topics or guest submissions hello@newrepublique.com

    Listen via Apple or Spotify 

    @NewRepublique 

    LinkedIn: https://www.linkedin.com/company/new-republique/ 
    Facebook: https://www.facebook.com/newrepublique/
    Instagram: https://www.instagram.com/newrepublique/

    See omnystudio.com/listener for privacy information.

    • 41 min
    Mixed Method: The new way to test with Matt Wright

    Mixed Method: The new way to test with Matt Wright

    Widerfunnel’s Director of Behavioral Science, Matt Wright leverages his tenacious curiosity to help clients better understand the motivational drivers behind customer segments. Matt is responsible for implementing a Mixed-Method Experimentation approach that blends qualitative and quantitative, behavioural and attitudinal studies, conversion optimisation, and personalisation across a wide range of sectors.

    Digital Growth Hacking  – Australia’s first podcast dedicated to all things experimentation, CRO (conversion rate optimisation) and personalisation hosted by New Republique’s Co-founders Nima Yassini and Stacey Issac. 

    Topics or guest submissions: hello@newrepublique.com

    Listen via Apple or Spotify 

    @NewRepublique 

    LinkedIn: https://www.linkedin.com/company/new-republique/ Facebook: https://www.facebook.com/newrepublique/
    Instagram: https://www.instagram.com/newrepublique/

    See omnystudio.com/listener for privacy information.

    • 36 min
    Showpo and Experimentation with Mitul Lakhani

    Showpo and Experimentation with Mitul Lakhani

    Mitul Lakhani, head of digital product at Showpo, talks with Nima Yassini about Australian eCommerce - the fastest growing in the world,  and what it means to be a product manager in the digital space.

    This podcast is hosted by Nima Yassini, founder of the New Republique, a consultancy that specialises in user experience design, CRM and personalisation.  Email any questions to hello@newrepublique.com.

    See omnystudio.com/listener for privacy information.

    • 39 min
    The Evolution of Experimentation and Digital Marketing with Tim Ash

    The Evolution of Experimentation and Digital Marketing with Tim Ash

    Tim Ash (best selling author, marketing expert and web design pioneer) talks with Nima Yassini about the evolution of human behaviour and its application to digital marketing.

    Tim is an expert in user-centered design, persuasion, understanding consumer behavior, neuromarketing, and landing page testing and has been recognised by Forbes as a Top-10 online marketing expert and by Entrepreneur Magazine as an online marketing influencer to watch. 

    In the mid-1990s Tim became one of the early pioneers in the discipline of website conversion rate optimization (CRO) and co-founded Site Tuners who have created $1.2 Billion USD in documented value for 1500 clients in 56 countries. Most recently he's moved towards his passion of educating others, writing and speaking on the global stage about this topic.

    This podcast is hosted by Nima Yassini, founder of the New Republique, a consultancy that specialises in user experience design, CRM and personalisation.  Email any questions to hello@newrepublique.com.

    See omnystudio.com/listener for privacy information.

    • 39 min
    The Power of Personalisation with Simon McDonald

    The Power of Personalisation with Simon McDonald

    Simon McDonald from Optimizely talks about ‘that’ merger with Episerver, shares why he’s optimistic about 2021 and offers his thoughts on the power of personalisation.  Simon also shares a few tips on brand considerations and the potential impact of replatforming. 

    The special guest for this podcast is Simon McDonald who is the vice regional president for Optiimizely across APJ.

    This podcast is hosted by Nima Yassini, founder of the New Republique, a consultancy that specialises in user experience design, CRM and personalisation.  Email any questions to hello@newrepublique.com.

    See omnystudio.com/listener for privacy information.

    • 45 min

Customer Reviews

4.0 out of 5
4 Ratings

4 Ratings

Top Podcasts In Business

You Might Also Like

More by Piccolo Podcasts