Mad Marketing Mums Kryshla Salaris and Clementine Holman

Following the previous episode (episode 51), where we shared our favourite marketing emails, today we've curated a list of *some* of our favourite social media accounts and creators to follow for up-to-date marketing advice and updates.

Here are our 'must-follow' recommendations:
Matt Navarra (@mattnavarra) 
Matt draws on 20+ years marketing experience working for huge brands and government organisations. Matt is the go-to guy for new social media features, news, and drama;

Jade Tambinini (@B2BJade)
You'll love Jade's insights and sense of humour if you have a B2B (business to business) business and especially if you work in marketing. Also listen to our interview with Jade in episode 28;

Todd Collins (@toddcollinsofficial)
The no BS Dad who tells you the harsh reality about why your content isn't working, shares practical tips and insights. We had the pleasure of interviewing Todd for episode 10;

Brand Boss (@brandbossHQ)
Explains marketing aspects in simple ways that anyone can understand. Great advice for young CMOs about how to work with leadership. Short, sharp and to the point;

The Muthership (@themuthership)
If you want practical TikTok tutorials, this creator is for you. Everything is broken down step-by-step from filming to editing to posting;

Kaila Uli (@kailauli)
Shares small business marketing tips and lessons from her own extensive e-commerce experience. We love her mini website audits and practical advice;

Rory Sutherland (@rorysutherlandclips)
Follow for fascinating psychological insights and stories about big name brands and businesses;

Honorable mentions:
Brittney Saunders from @Fayt_the_label and Chace Barber from @_edison.motors for examples of great marketing in action
What are your must-follow marketing accounts? Let us know! Send us a DM on Instagram or TikTok with your recommendations.


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How can you stay up-to-date with the ever-changing world that is marketing and social media? In this bite-sized episode we're sharing our favourite "must read" newsletters that will actually make you look forward to opening your inbox!

Packed with tips, tools, psychological insights, plus a good ol' dose of social media gossip, these emails are your go-to reads for all things marketing and social media.
Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.

Today's episode takes us on a bit of a detour from our usual guests who are within the  marketing and business world.
We're thrilled to welcome Chace Barber from Edison Motors to the show. If you’ve been following the Mad Marketing Mums or Clem, this name might ring a bell. Clem has mentioned how Chace and Edison Motors are prime examples of what to do on social media a few times on the podcast and on TikTok.
Chace is at the helm of Edison Motors, an innovative company that's not only pioneering in the electric haulage vehicle sector but also mastering the art of social media in an industry often overlooked for its excitement factor. But, Edison Motors is making waves online, showing us all that no industry is too "boring" for social media stardom.
In today's chat, we'll explore how a simple TikTok video can ignite a business idea, the impact of social media on business decisions, and the strategic balance between online engagement and real-life demands. Chace will share insights on the importance of authenticity, educational content, and the power of transparency in crafting a social media presence that resonates.
So, whether you're a parent balancing the demands of family and entrepreneurship, or simply curious about the intersection of innovation and social media, this conversation is for you. Join us as we step into a different sphere of the business world, learning from a guest who's breaking the mould and electrifying their industry, one post at a time.

Read the full shownotes at https://madmarketingmums.com/episode50


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Have you ever thought about starting a podcast? Perhaps you've been put off by the tech or worrying about the sound of your own voice.

In this episode, we delve into the world of podcasting and discuss why it is such a useful marketing tool to grow your small businesses - by providing a platform to showcase expertise, connect with a broader audience, and establish meaningful relationships with potential clients (without the need to email them!).

Joining us for this chat is Laura McRae from Podcast Support Services, a Podcast Manager who helps small business owners with "all the things" - from ideation to editing to guest management.

Covered in this episode:
How a podcast can support your business? And is it just for service-based businesses?The first thing you should do when considering podcastingLaura's tech stack and what you need to get startedPodcasting "must dos" and don'tsIdeas to monetise your podcast; plusWhy Laura doesn't believe in reading out your guest bio!_______

To read the full show notes for this episode and access Laura's free training, visit the Mad Marketing Mums website.
Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.

"Hello. Welcome. We all know why you're here."
 
Now if you've heard these words and immediately know who we are talking about, then we know which side of TikTok you're on.  

On this snack box episode of the Mad Marketing Mum's podcast we're going to check out the TikTok phenomenon that is ReesaTeesa. 

ReesaTeesa started a series on TikTok that she's called "Who the F*** Did I Marry?" It's catapulted her from a few thousand followers to over a million in a matter of days. 

You read that right. In a matter of days she's surpassed 1 million followers.

Three weeks after her first post of the series she has over 3 million followers, and endorsements from Delta AIrlines, Hilton Hotels and has also received a new car from BMW. 

Her content is ticking all of the boxes on the TikTok trends report that we highlighted in episode 46. 

We don't believe ReesaTeesa has read the report (probably doesn't know it even exists), but her series just perfectly aligns with the trends that TikTok is predicting are going to really take off in 2024. 

So we thought that today for our Snackbox recording that we would  walk through how she's understood the assignment when it comes to TikTok and what TikTok is looking for in 2024.
Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.

Welcome to the first episode of our new Marketing Snack Box - a series of short episodes where we'll discussing hot topics and giving you quick tips and ideas that don’t necessarily warrant a full podcast episode but are worth chatting about anyway.

Today's bite-sized insights are regarding two new features that Instagram is testing (or believed to be testing) - notably, Instagram implementing a 5-hashtag limit for posts and the introduction of carousel-style posts in the Instagram Reels feed.

Referenced in this episode are 2 articles from Social Media Today:
Instagram's Testing New Limits on How Many Hashtags You Can Add To PostsInstagram's Testing Carousel Posts Within The Reels Stream
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Did you enjoy this episode?
Let us know if you enjoyed this new episode format and if you want more bite-size insights. We would also be eternally grateful if you would take a minute to leave us a rating and review. This will help the podcast reach more time-pressured parents in business.



Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.