23 episodes

The Market Your Tradie Business podcast exists to help you move from confused and overwhelmed to confident and clear on how to market your tradie business.

Our episodes are bitesize, especially for the time poor business owner and break down ideas in a way that’s simple and stress-free to learn and implement. Hear from real-life tradie business owners on what’s working for them and be inspired by other people’s stories.

Our goal is to help you get clarity in your messaging and your content so you can attract more of the clients you want and build a more profitable business in the process.

Market Your Tradie Business Cassie Daniels

    • Business
    • 5.0 • 8 Ratings

The Market Your Tradie Business podcast exists to help you move from confused and overwhelmed to confident and clear on how to market your tradie business.

Our episodes are bitesize, especially for the time poor business owner and break down ideas in a way that’s simple and stress-free to learn and implement. Hear from real-life tradie business owners on what’s working for them and be inspired by other people’s stories.

Our goal is to help you get clarity in your messaging and your content so you can attract more of the clients you want and build a more profitable business in the process.

    Instagram reels that generate 80% of new business with Kim Allen

    Instagram reels that generate 80% of new business with Kim Allen

    🚀 If I told you that it’s possible to generate 80% of your new business in the construction world through Instagram reels would you believe me? 
     
    Well that’s the case for Brisbane based plastering company CRA Construction and I sat down with Kim Allen, one of the co-owners of the business to talk…. Well…, all things business! 
     
    This is a conversation not to be missed and a BONUS episode right here for your ears. 
     
    I think so many people will take a lot of information and inspiration from this chat and I hope you love it as much as I loved talking to Kim. 
     
    🎙️ Listen now on the Market Your Tradie Business podcast on Apple, Spotify or wherever you get your podcasts. 
     
    Here is a breakdown of the episode timestamps:
     
    00:00:00:00 – Podcast intro
    00:00:24:04 – welcome back to season 2
    00:00:39:21 – Guest introduction
    00:01:17:17 – Kim of CRA, Business profile
    00:02:30:21 -  CRA ideal clients
    00:05:10:14 – dealing with clients about quotes
    00:06:43:07 – change in the building industry
    00:07:57:15 – role of marketing in the changes of the building industry
    00:09:05:23 – CRA marketing  journey
    00:09:05:23 – How CRA got into using reels
    00:14:35:23 – CRA process of making reels
    00:16:26:12 - Investing to keep a professional image
    00:20:08:23 – results gained by using social media
    00:23:28:18 – useful hash tags for reels
    00:27:24:08 – guest-specific takeaway
     
    How we can help you: 
     
    🎙Listen to the MARKET YOUR TRADIE BUSINESS podcast on Apple or Spotify 
    https://podcasts.apple.com/au/podcast/market-your-tradie-business/id1623123504 
     
    📱Get ‘Reels for Tradies’ and learn how to create reels to market your tradie business in only 30 minutes! FREE for a limited time 
    https://captivemedia.activehosted.com/f/7
     
    🎥 Get a quote for video production 
    https://hello.dubsado.com:443/public/appointment-scheduler/60f35017f2adf59c5b1a3e5c/schedule
     
     
     

    • 29 min
    3 things I wish I knew about marketing when I started my business

    3 things I wish I knew about marketing when I started my business

    Do you ever look back at when you first started your business and think about how far you’ve come? 
    How much you’ve learned? 
    Which things you would do differently now that you’ve grown and expanded your skills?
    Well today I’m unpacking the 3 things I wish I knew about marketing when I first started my business. 
    These 3 things have been the biggest drivers of success with my marketing and I’m sharing them with the community. 
    ------------------------------------------------
    Get Reels for Tradies - free for a limited time! 
    https://captivemedia.activehosted.com/f/7
    Learn how to create Instagram Reels to Market Your Tradie Business in just 30 minutes. 
    What you'll get:
    An easy step-by-step 'how to' guide Examples from across the industry Pro-tips for how to film quality content from your phone Our content bible containing 50 Reels ideas for tradie businesses  Tips on overcoming mindset challenges with feeling scared or overwhelmed by creating content  Book your Kickstarter session today, our 90-minute signature workshop for Tradie Businesses and walk away with:
    Clarity on the direction for your marketing  Clarity on your message  A personalised roadmap for your content  https://hello.dubsado.com:443/public/appointment-scheduler/626b1fbd1f28e9e68b3ed099/schedule
    Where would you be a year from now if you had a plan and all marketing actions you took were pointing in the right direction?

    • 8 min
    How to get the trust message across as a tradie

    How to get the trust message across as a tradie

    Getting the trust message across with your customers can sometimes be tricky as a tradie business but with a solid strategy, you can do this easily and reduce the likely hood that you’ll be questioned on price, questioned on your process or not chosen as the business they want to work with in the first place.
    Today we’re unpacking 3 simple ways that you can build trust and get the trust message across with your customers.  
    Don’t forget if you’re wanting to improve your Instagram Reels game or even learn how to create reels in the first place to market your tradie business, you can get access for free for a limited time only!
    Learn how to create Instagram Reels to Market Your Tradie Business in just 30 minutes. 
    What you'll get:
    An easy step-by-step 'how to' guide Examples from across the industry Pro-tips for how to film quality content from your phone Our content bible containing 50 Reels ideas for tradie businesses  Tips on overcoming mindset challenges with feeling scared or overwhelmed by creating content  This mini-course can be completed in 30 minutes and will equip you with the skills you need to start creating reels, building trust and positioning yourself ahead of your competition.
    It's only FREE for a limited time so don't wait to swipe this training today!
    Get access here --> https://captivemedia.activehosted.com/f/7

    • 7 min
    3 steps to overcome your recruitment problem in 2023

    3 steps to overcome your recruitment problem in 2023

    If you’ve struggled with recruitment in your tradie business or even struggled to find the right people when you do recruit, then this episode is for you. 
     
    I’m unpacking a 3 step strategy you can take to massively increase the amount and calibre of people that want to work for you. 
     
    Don’t forget if you’re wanting to improve your Instagram Reels game or even learn how to create reels in the first place to market your tradie business, you can get access for free for a limited time only!
     
    Learn how to create Instagram Reels to Market Your Tradie Business in just 30 minutes. 
    What you'll get:
    An easy step-by-step 'how to' guide Examples from across the industry Pro-tips for how to film quality content from your phone Our content bible containing 50 Reels ideas for tradie businesses  Tips on overcoming mindset challenges with feeling scared or overwhelmed by creating content  This mini-course can be completed in 30 minutes and will equip you with the skills you need to start creating reels, building trust and positioning yourself ahead of your competition.
    It's only FREE for a limited time so don't wait to swipe this training today!
    Get access here --> https://captivemedia.activehosted.com/f/7 

    • 13 min
    3 content ideas for construction businesses in December!

    3 content ideas for construction businesses in December!

    December is a busy time for most business owners and content and marketing can fall down the priority list. 
    By not having a game plan for this, you can miss prime opportunities to stay top of mind for your customers and build trust with your business. 
    We’ve done the hard work for you by sharing 3 simple content ideas you can create in December - that’s one less thing you have to worry about! 
    Don’t forget for a limited time you can get access to Reels for Tradies for free!! 

    Learn how to create Instagram Reels to Market Your Tradie Business in just 30 minutes. 

    What you'll get:
    An easy step-by-step 'how to' guide
    Examples from across the industry
    Pro-tips for how to film quality content from your phone
    Our content bible containing 50 Reels ideas for tradie businesses 
    Tips on overcoming mindset challenges with feeling scared or overwhelmed by creating content 
    This mini-course can be completed in 30 minutes and will equip you with the skills you need to start creating reels, building trust and positioning yourself ahead of your competition.

    It's only FREE for a limited time so don't wait to swipe this training today!
    Get access here --> https://captivemedia.activehosted.com/f/7 

    • 6 min
    Is my content good enough to post?

    Is my content good enough to post?

    We’ve all been there. Maybe you ask yourself this question regularly. 
     
    Today we are unpacking why the heck this is and I’m giving you some ACTIONABLE steps to help you create better content that actually lands with your audience and also to overcome mindset challenges around posting. 
    In the meantime...
    GET REELS FOR TRADIES FOR FREE TODAY!
    Learn how to create Instagram Reels to Market Your Tradie Business in just 30 minutes. 
    What you'll get:
    An easy step-by-step 'how to' guide Examples from across the industry Pro-tips for how to film quality content from your phone Our content bible containing 50 Reels ideas for tradie businesses  Tips on overcoming mindset challenges with feeling scared or overwhelmed by creating content  This mini-course can be completed in 30 minutes and will equip you with the skills you need to start creating reels, building trust and positioning yourself ahead of your competition.
    It's only FREE for a limited time so don't wait to swipe this training today!
    Get access here --> https://captivemedia.activehosted.com/f/7 

    • 10 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

Totomislav ,

Absolutely brilliant podcast.

If you are trying to keep up with the ever changing digital marketing world, then this podcast is a must listen. I’ve just started listening and the quick episodes are great to get tips and ideas that I’ve personally implemented that have helped my business grow.

casdanie ,

Gold for tradie business owners!

Love that the episodes are short

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