Welcome to Networx Podcast: Marketing & Digital Conversations. Proudly brought to you by Networx Brisbane, each episode is a live recording of a past panel conversation with a different marketing-related topic, panel of expert speakers and panel facilitator. Topics range from content marketing, storytelling, content marketing, social media, podcasting, audio + video marketing, sponsorship, media, marketing strategy, digital innovation, customer journey, eCommerce, ad technology and programmatic, artificial intelligence (AI) and data. If you like what you hear, the magic of these events is still being in the room and making connections in person. You can find out when the next live Networx Brisbane event is on at https://brisbane.networxevents.com.au/events. You can follow Networx Brisbane on Facebook, Instagram, LinkedIn and Twitter. Tune in to each episode for a different topic and panel of speakers!
Ep28: Innovation & Strategy for 2021
The game has changed, or has it? Where should businesses focus their marketing strategy efforts as we head into a new year that promises only one thing: no promises! Hear case studies from brands that did game-changing work during the COVID lockdown, and find out where they think things will head in the new but uncertain year ahead.
Ep27: The Power of Personal Branding
As we still work our way through COVID-19, personal branding is more important than ever. How we present ourselves online may be the only way people find and connect with us moving forward. Our panellists all offer a unique viewpoint on how to make the most of your digital presence to further your career, attract new clients or simply spread the good word about your work. Panellists include Mike Swaby, Strategy Manager, Telstra Enterprise; Sally Prosser, Voice Coach and TikTok Sensation; Nicolette Baker, Owner, the nb effect.
Ep26: Cybersecurity & Data Ethics
Identifying vulnerabilities and protecting yourself. Join us as we discuss how you can take small steps to prevent data leaks, understand cyber-crime tools and empower yourself protect your digital life. Poor cybersecurity is impacting businesses of all sizes, it is not only embarrassing, but can have financial consequences and permanently damage your brand. The more you know, the less likely you are to be a victim. Knowledge is power! Panellists include John Powell, Principal Security Consultant, Telstra Purple; Matt Butts, Information Security Professional, Baytech; Jon Melloy, Head of Business Development, Practice Protect.
Ep25: Is Digital Marketing Killing Creativity? Will true creativity survive in our hyper-targeted, data-led world?
Google Ads, artificial intelligence, digital display ads that are never clicked - all the technology in the world has put customers at our fingertips, but have we sacrificed truly creative solutions for the allure of hyper-targeted technological solutions? Are we still building amazing, effective brands built on differentiation and distinctiveness, or do we rush to silver bullet tactics? Panellists include Nick Pritchard, Founder and Eternal Optimist, Nick Did This, Scott Oxford, Creative Director, New Word Order, Hayley Worley, Co-Founder, The Sheet Society and Panel Facilitator Kurt Sanders, Director of Strategy, The Content Division.
Ep24: Hyper-personalisation - Exploring the state of human connection and data driven-marketing in the post-COVID-19 world.
What does marketing look like as society continues to digitize and consumer channels shift? Marketers will need to not only personalise their campaigns to remain relevant; they will need to evangelise and humanize messaging to reach consumers with smaller budgets and resources. This panel will explore the current state of data-driven and personalised marketing to provide consumers with targeted products and services. Panellists include Erin Core, Head of Marketing – Artistic, Queensland Ballet, James Wawne, Director - Strategy & Data, Venntifact, Brooke Jamieson, Experience Lead & Data Scientist, PlaceOS and Panel Facilitator: Elizabeth Gibbons, Director of Client Services, zeroseven.
Ep23: The Connected Consumer - The shifting habits you need to know
94% of global internet users own a smartphone. The IAB claims the time we're spending online has risen 40 per cent in one year. Your customers are digitising their habits and since being in lockdown this has only increased. So how can marketers adapt to these behaviour changes?
Kath Usabal, Campaign Manager, Vision6 LinkedIn | Twitter @vision6 | Insta @vision6ersPeter Pynta, CEO | APAC Neuro-Insight LinkedIn | Twitter @neuro_insightKelly Jamieson, Managing Director and Co-Founder, Edible Blooms LinkedIn | Twitter @EdibleBlooms | Insta @edibleblooms.auPanel Facilitator: Liam Fitzpatrick, Founder & Head of Communications, Commswork LinkedIn | Twitter: @liamtfitzLive recording by Select Audio Visual.
Networx Brisbane events are organised by conference and events company, Iceberg Events. These events are proudly supported by Reload Media, Select Audio Visual, Vision6, and DPMA.
Produced by Networx Brisbane, Australia. For upcoming events, visit https://brisbane.networxevents.com.au/events
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Relevant, engaging and easy to listen to
I’ve attended Networx in Brisbane as a marketing professional for many years. Since relocating to Melbourne though I’ve had to be content with their FB event updates.
The podcasts are educational and great way to ensure I’m getting a broad cross-section of opinions and thoughtful discussion on key topics.
My go to!
So great to come across a podcast with such great content that is so relevant in everyday business. I’ve got great value out of it and it’s my go to while I’m in the car each day.
These events are always top notch so it makes sense that the podcast is. Current topics. Insightful content. What more could you want.