10 min

Podcast: How to create well-branded ads for TV Bite Size Insights

    • Business

Branding is the best single predictor of in-market effects. Kantar’s creative development gurus Sam Walters and Kris Katalbas reveal the strong relationship between an ad’s powerful branding results and the ability to drive short-term sales – and the three core principles to make this happen.



// Find out more

Branding is the best single predictor of in-market effects. Kantar’s creative development gurus Sam Walters and Kris Katalbas reveal the strong relationship between an ad’s powerful branding results and the ability to drive short-term sales – and the three core principles to make this happen.



// Find out more

10 min

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